{"id":4340,"date":"2025-09-24T13:07:48","date_gmt":"2025-09-24T13:07:48","guid":{"rendered":"https:\/\/epushagency.eg\/?p=4340"},"modified":"2026-04-22T14:02:30","modified_gmt":"2026-04-22T14:02:30","slug":"%d8%a7%d9%86%d9%88%d8%a7%d8%b9-%d8%a7%d9%84%d8%af%d8%b9%d8%a7%d9%8a%d8%a9-%d9%88%d8%a7%d9%84%d8%a7%d8%b9%d9%84%d8%a7%d9%86","status":"publish","type":"post","link":"https:\/\/epushagency.eg\/ar\/blog\/%d8%a7%d9%86%d9%88%d8%a7%d8%b9-%d8%a7%d9%84%d8%af%d8%b9%d8%a7%d9%8a%d8%a9-%d9%88%d8%a7%d9%84%d8%a7%d8%b9%d9%84%d8%a7%d9%86\/","title":{"rendered":"\u0643\u064a\u0641 \u062a\u062d\u0648\u0651\u0644 \u0627\u0646\u0648\u0627\u0639 \u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0648\u0627\u0644\u0627\u0639\u0644\u0627\u0646 \u0645\u0646 \u0636\u0648\u0636\u0627\u0621 \u0635\u0627\u0645\u062a\u0629 \u0625\u0644\u0649 \u0645\u0628\u064a\u0639\u0627\u062a \u0645\u0630\u0647\u0644\u0629\u061f"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">\u0647\u0644 \u062a\u0639\u0644\u0645 \u0623\u0646 \u0643\u0644 \u0625\u0639\u0644\u0627\u0646 \u062a\u0631\u0627\u0647 \u0644\u064a\u0633 \u0635\u062f\u0641\u0629\u060c \u0628\u0644 \u062e\u0637\u0629 \u062f\u0642\u064a\u0642\u0629 \u062a\u062e\u0627\u0637\u0628 \u0639\u0642\u0644\u0643 \u0627\u0644\u0628\u0627\u0637\u0646 \u0648\u062a\u0648\u062c\u0651\u0647 \u0642\u0631\u0627\u0631\u0627\u062a\u0643\u061f<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0647\u0630\u0627 \u0647\u0648 \u0639\u0627\u0644\u0645 \u0627\u0646\u0648\u0627\u0639 \u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0648\u0627\u0644\u0627\u0639\u0644\u0627\u0646 \u062d\u064a\u062b \u062a\u064f\u0628\u0627\u0639 \u0627\u0644\u0623\u0641\u0643\u0627\u0631 \u0642\u0628\u0644 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0641\u064a \u0639\u0627\u0644\u0645 \u062a\u064f\u0646\u0641\u0642 \u0641\u064a\u0647 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0623\u0643\u062b\u0631 \u0645\u0646 700 \u0645\u0644\u064a\u0627\u0631 \u062f\u0648\u0644\u0627\u0631 \u0633\u0646\u0648\u064a\u064b\u0627 \u0639\u0644\u0649 \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a\u060c \u064a\u0638\u0644 \u0627\u0644\u0633\u0624\u0627\u0644 \u0627\u0644\u0623\u0647\u0645: \u0644\u0645\u0627\u0630\u0627 \u062a\u0646\u062c\u062d \u062d\u0645\u0644\u0627\u062a \u0642\u0644\u064a\u0644\u0629 \u0628\u064a\u0646\u0645\u0627 \u062a\u063a\u0631\u0642 \u0627\u0644\u0628\u0642\u064a\u0629 \u0641\u064a \u0627\u0644\u0636\u0648\u0636\u0627\u0621\u061f<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0648\u0627\u0644\u0633\u0631 \u0647\u0648 \u0627\u0644\u0641\u0647\u0645 \u0627\u0644\u0639\u0645\u064a\u0642 \u0644\u0627\u0646\u0648\u0627\u0639 \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a: \u0645\u0646 \u0627\u0644\u062a\u0642\u0644\u064a\u062f\u064a \u0627\u0644\u0630\u064a \u064a\u064f\u0633\u062a\u0647\u0627\u0646 \u0628\u0647\u060c \u0625\u0644\u0649 \u0627\u0644\u0631\u0642\u0645\u064a \u0627\u0644\u0630\u064a \u064a\u064f\u0633\u062a\u063a\u0644 \u0623\u062d\u064a\u0627\u0646\u064b\u0627\u060c \u0648\u0635\u0648\u0644\u064b\u0627 \u0625\u0644\u0649 \u0627\u0644\u0645\u0628\u062a\u0643\u0631 \u0627\u0644\u0630\u064a \u064a\u063a\u064a\u0651\u0631 \u0627\u0644\u0642\u0648\u0627\u0639\u062f.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0641\u0625\u0630\u0627 \u0643\u0646\u062a \u062c\u0627\u062f\u064b\u0627 \u0641\u064a \u062a\u062d\u0648\u064a\u0644 \u0625\u0639\u0644\u0627\u0646\u0643 \u0625\u0644\u0649 \u0633\u0644\u0627\u062d \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u060c \u0641\u0627\u0628\u0642\u064e \u0645\u0639\u0646\u0627 \u0644\u062a\u062a\u0639\u0631\u0641 \u0639\u0644\u0649 \u0623\u0641\u0636\u0644 <a href=\"https:\/\/epushagency.eg\/ar\/\" target=\"_blank\" rel=\"noopener\">\u0648\u0643\u0627\u0644\u0629 \u062f\u0639\u0627\u064a\u0629 \u0648\u0627\u0639\u0644\u0627\u0646<\/a>.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"> <img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-4341 size-full\" src=\"https:\/\/epushagency.eg\/wp-content\/uploads\/2025\/09\/\u0627\u0646\u0648\u0627\u0639-\u0627\u0644\u062f\u0639\u0627\u064a\u0629-\u0648\u0627\u0644\u0627\u0639\u0644\u0627\u0646.webp\" alt=\"\u0627\u0646\u0648\u0627\u0639 \u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0648\u0627\u0644\u0627\u0639\u0644\u0627\u0646\" width=\"1536\" height=\"1024\" srcset=\"https:\/\/epushagency.eg\/wp-content\/uploads\/2025\/09\/\u0627\u0646\u0648\u0627\u0639-\u0627\u0644\u062f\u0639\u0627\u064a\u0629-\u0648\u0627\u0644\u0627\u0639\u0644\u0627\u0646.webp 1536w, https:\/\/epushagency.eg\/wp-content\/uploads\/2025\/09\/\u0627\u0646\u0648\u0627\u0639-\u0627\u0644\u062f\u0639\u0627\u064a\u0629-\u0648\u0627\u0644\u0627\u0639\u0644\u0627\u0646-300x200.webp 300w, https:\/\/epushagency.eg\/wp-content\/uploads\/2025\/09\/\u0627\u0646\u0648\u0627\u0639-\u0627\u0644\u062f\u0639\u0627\u064a\u0629-\u0648\u0627\u0644\u0627\u0639\u0644\u0627\u0646-1024x683.webp 1024w, https:\/\/epushagency.eg\/wp-content\/uploads\/2025\/09\/\u0627\u0646\u0648\u0627\u0639-\u0627\u0644\u062f\u0639\u0627\u064a\u0629-\u0648\u0627\u0644\u0627\u0639\u0644\u0627\u0646-768x512.webp 768w, https:\/\/epushagency.eg\/wp-content\/uploads\/2025\/09\/\u0627\u0646\u0648\u0627\u0639-\u0627\u0644\u062f\u0639\u0627\u064a\u0629-\u0648\u0627\u0644\u0627\u0639\u0644\u0627\u0646-600x400.webp 600w\" sizes=\"(max-width: 1536px) 100vw, 1536px\" \/><\/span><\/p>\n<h2><b>\u0645\u0642\u062f\u0645\u0629 \u0639\u0646 \u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0648\u0627\u0644\u0625\u0639\u0644\u0627\u0646<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u0642\u0628\u0644 \u0623\u0646 \u062a\u0628\u064a\u0639 \u0645\u0646\u062a\u062c\u064b\u0627&#8230; \u0628\u0650\u0639\u0652 \u062d\u0644\u0645\u064b\u0627\u060c \u0641\u0647\u0630\u0647 \u0644\u064a\u0633\u062a \u062c\u0645\u0644\u0629 \u0645\u0644\u0647\u0645\u0629&#8230; \u0625\u0646\u0647\u0627 \u062c\u0648\u0647\u0631 \u0627\u0646\u0648\u0627\u0639 \u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0648\u0627\u0644\u0627\u0639\u0644\u0627\u0646 \u0627\u0644\u062a\u064a \u062a\u062d\u0648\u0651\u0644 \u0627\u0644\u0632\u0628\u0648\u0646 \u0627\u0644\u0639\u0627\u0628\u0631 \u0625\u0644\u0649 \u0645\u064f\u0639\u062c\u0628 \u062f\u0627\u0626\u0645\u060c \u0641\u0644\u0627 \u062a\u0639\u062f \u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0648\u0627\u0644\u0625\u0639\u0644\u0627\u0646 \u0645\u062c\u0631\u062f \u0646\u0634\u0631 \u0644\u0645\u0646\u062a\u062c\u0627\u062a \u2014 \u0628\u0644 \u0647\u0645\u0627 \u0641\u0646\u0651 \u0627\u0644\u062a\u0644\u0627\u0639\u0628 \u0628\u0627\u0644\u0632\u0645\u0646 \u0627\u0644\u0646\u0641\u0633\u064a \u0644\u0644\u0639\u0645\u064a\u0644\u060c \u0628\u062d\u064a\u062b \u064a\u0631\u0649 \u0641\u064a \u0625\u0639\u0644\u0627\u0646\u0643 \u0645\u0627 \u064a\u0628\u062d\u062b \u0639\u0646\u0647 \u0642\u0628\u0644 \u0623\u0646 \u064a\u062f\u0631\u0643 \u0623\u0646\u0647 \u064a\u0628\u062d\u062b \u0639\u0646\u0647 \u0623\u0635\u0644\u064b\u0627\u060c \u0628\u0641\u0636\u0644:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u062a\u0628\u0646\u064a \u0627\u0644\u0633\u0645\u0639\u0629\u060c \u0648\u0627\u0644\u0625\u0639\u0644\u0627\u0646 \u064a\u062d\u0631\u0643 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u2014 \u0644\u0643\u0646 \u0627\u0644\u062c\u0645\u0639 \u0628\u064a\u0646\u0647\u0645\u0627 \u0628\u0630\u0643\u0627\u0621 \u0647\u0648 \u0645\u0627 \u064a\u0635\u0646\u0639 \u0627\u0644\u0639\u0644\u0627\u0645\u0627\u062a \u0627\u0644\u062e\u0627\u0644\u062f\u0629.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u064a\u062a\u062e\u0630 83% \u0645\u0646 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646 \u0642\u0631\u0627\u0631\u0627\u062a \u0627\u0644\u0634\u0631\u0627\u0621 \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 &#8220;\u0627\u0644\u0634\u0639\u0648\u0631&#8221; \u0644\u0627 &#8220;\u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0629&#8221;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u062a\u064f\u062d\u0642\u0642 \u0627\u0644\u0639\u0644\u0627\u0645\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u0641\u0647\u0645 \u0627\u0646\u0648\u0627\u0639 \u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0648\u0627\u0644\u0627\u0639\u0644\u0627\u0646 \u0628\u0639\u0645\u0642\u060c \u0639\u0627\u0626\u062f \u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0623\u0639\u0644\u0649 \u0628\u0640 5x \u0645\u0646 \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u064a\u0646.<\/span><\/li>\n<\/ul>\n<div class=\"w-full mt-[1.4em] mb-[1px]\">\n<h2 class=\"font-[600] py-[3px] text-[1.5em]\" dir=\"rtl\" data-slate-node=\"element\" data-anchor=\"1%D9%85%D9%81%D9%87%D9%88%D9%85%D8%A7%D9%84%D8%AF%D8%B9%D8%A7%D9%8A%D8%A9(%D8%A7%D9%84%D8%A8%D8%B1%D9%88%D8%A8%D8%A7%D8%AC%D9%86%D8%AF%D8%A7)%D9%88%D8%AA%D8%B5%D9%86%D9%8A%D9%81%D8%A7%D8%AA%D9%87%D8%A7%D8%A7%D9%84%D8%A3%D9%83%D8%A7%D8%AF%D9%8A%D9%85%D9%8A%D8%A9%3A%D9%86%D8%B8%D8%B1%D8%A9%D9%85%D8%B9%D9%85%D9%82%D8%A9(h2)%5B%D9%82%D8%B3%D9%85%D8%AC%D8%AF%D9%8A%D8%AF%5D\" data-slug=\"1%D9%85%D9%81%D9%87%D9%88%D9%85%D8%A7%D9%84%D8%AF%D8%B9%D8%A7%D9%8A%D8%A9(%D8%A7%D9%84%D8%A8%D8%B1%D9%88%D8%A8%D8%A7%D8%AC%D9%86%D8%AF%D8%A7)%D9%88%D8%AA%D8%B5%D9%86%D9%8A%D9%81%D8%A7%D8%AA%D9%87%D8%A7%D8%A7%D9%84%D8%A3%D9%83%D8%A7%D8%AF%D9%8A%D9%85%D9%8A%D8%A9%3A%D9%86%D8%B8%D8%B1%D8%A9%D9%85%D8%B9%D9%85%D9%82%D8%A9(h2)%5B%D9%82%D8%B3%D9%85%D8%AC%D8%AF%D9%8A%D8%AF%5D13\"><span data-slate-node=\"text\"><span class=\"\" data-slate-leaf=\"true\">1. \u0645\u0641\u0647\u0648\u0645 \u0627\u0644\u062f\u0639\u0627\u064a\u0629 (\u0627\u0644\u0628\u0631\u0648\u0628\u0627\u062c\u0646\u062f\u0627) \u0648\u062a\u0635\u0646\u064a\u0641\u0627\u062a\u0647\u0627 \u0627\u0644\u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629: \u0646\u0638\u0631\u0629 \u0645\u0639\u0645\u0642\u0629\u00a0<\/span><\/span><\/h2>\n<\/div>\n<div class=\"w-full my-[1px]\">\n<div class=\"py-[3px]\" dir=\"rtl\" data-slate-node=\"element\"><span data-slate-node=\"text\"><span class=\"\" data-slate-leaf=\"true\">\u062a\u064f\u0639\u062f <\/span><\/span><span data-slate-node=\"text\"><span class=\"font-[600]\" data-slate-leaf=\"true\">\u0627\u0644\u062f\u0639\u0627\u064a\u0629 (Propaganda)<\/span><\/span><span data-slate-node=\"text\"><span class=\"\" data-slate-leaf=\"true\">\u060c \u0623\u0648 \u0645\u0627 \u064a\u064f\u0639\u0631\u0641 \u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0627\u064b \u0628\u0640 <\/span><\/span><span data-slate-node=\"text\"><span class=\"font-[600]\" data-slate-leaf=\"true\">\u0627\u0644\u0628\u0631\u0648\u0628\u0627\u062c\u0646\u062f\u0627<\/span><\/span><span data-slate-node=\"text\"><span class=\"\" data-slate-leaf=\"true\">\u060c \u0623\u062f\u0627\u0629 \u0642\u0648\u064a\u0629 \u0644\u0644\u062a\u0623\u062b\u064a\u0631 \u0639\u0644\u0649 \u0627\u0644\u0631\u0623\u064a \u0627\u0644\u0639\u0627\u0645 \u0648\u062a\u0634\u0643\u064a\u0644 \u0627\u0644\u0645\u0639\u062a\u0642\u062f\u0627\u062a \u0648\u0627\u0644\u0633\u0644\u0648\u0643\u064a\u0627\u062a. \u0639\u0644\u0649 \u0639\u0643\u0633 \u0627\u0644\u0625\u0639\u0644\u0627\u0646 \u0627\u0644\u0630\u064a \u064a\u0647\u062f\u0641 \u0628\u0634\u0643\u0644 \u0623\u0633\u0627\u0633\u064a \u0625\u0644\u0649 \u0627\u0644\u062a\u0631\u0648\u064a\u062c \u0644\u0645\u0646\u062a\u062c \u0623\u0648 \u062e\u062f\u0645\u0629\u060c \u062a\u0633\u0639\u0649 \u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0625\u0644\u0649 \u0646\u0634\u0631 \u0623\u0641\u0643\u0627\u0631 \u0623\u0648 \u0622\u0631\u0627\u0621 \u0645\u0639\u064a\u0646\u0629 \u0644\u062a\u062d\u0642\u064a\u0642 \u0623\u0647\u062f\u0627\u0641 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0628\u0639\u064a\u062f\u0629 \u0627\u0644\u0645\u062f\u0649.<\/span><\/span><\/div>\n<\/div>\n<div class=\"w-full mt-[1em] mb-[1px]\">\n<h3 class=\"font-[600] py-[3px] text-[1.25em]\" dir=\"rtl\" data-slate-node=\"element\" data-anchor=\"%D8%A3%D9%86%D9%88%D8%A7%D8%B9%D8%A7%D9%84%D8%A8%D8%B1%D9%88%D8%A8%D8%A7%D8%AC%D9%86%D8%AF%D8%A7%3A%D9%83%D9%8A%D9%81%D9%8A%D8%AA%D9%85%D8%AA%D9%88%D8%AC%D9%8A%D9%87%D8%A7%D9%84%D8%B9%D9%82%D9%84%D8%A7%D9%84%D8%AC%D9%85%D8%B9%D9%8A%D8%9F(h3)\" data-slug=\"%D8%A3%D9%86%D9%88%D8%A7%D8%B9%D8%A7%D9%84%D8%A8%D8%B1%D9%88%D8%A8%D8%A7%D8%AC%D9%86%D8%AF%D8%A7%3A%D9%83%D9%8A%D9%81%D9%8A%D8%AA%D9%85%D8%AA%D9%88%D8%AC%D9%8A%D9%87%D8%A7%D9%84%D8%B9%D9%82%D9%84%D8%A7%D9%84%D8%AC%D9%85%D8%B9%D9%8A%D8%9F(h3)15\"><span data-slate-node=\"text\"><span class=\"\" data-slate-leaf=\"true\">\u0623\u0646\u0648\u0627\u0639 \u0627\u0644\u0628\u0631\u0648\u0628\u0627\u062c\u0646\u062f\u0627: \u0643\u064a\u0641 \u064a\u062a\u0645 \u062a\u0648\u062c\u064a\u0647 \u0627\u0644\u0639\u0642\u0644 \u0627\u0644\u062c\u0645\u0639\u064a\u061f<\/span><\/span><\/h3>\n<\/div>\n<div class=\"w-full my-[1px]\">\n<div class=\"py-[3px]\" dir=\"rtl\" data-slate-node=\"element\"><span data-slate-node=\"text\"><span class=\"\" data-slate-leaf=\"true\">\u062a\u064f\u0635\u0646\u0641 \u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0639\u0627\u062f\u0629\u064b \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0645\u0635\u062f\u0631\u0647\u0627 \u0648\u0634\u0641\u0627\u0641\u064a\u062a\u0647\u0627\u060c \u0645\u0645\u0627 \u064a\u0624\u062b\u0631 \u0628\u0634\u0643\u0644 \u0645\u0628\u0627\u0634\u0631 \u0639\u0644\u0649 \u0645\u0635\u062f\u0627\u0642\u064a\u062a\u0647\u0627 \u0644\u062f\u0649 \u0627\u0644\u062c\u0645\u0647\u0648\u0631:<\/span><\/span><\/div>\n<\/div>\n<div class=\"w-full my-[1px]\">\n<div class=\"flex flex-row ps-[2px]\" dir=\"rtl\" data-slate-node=\"element\"><span class=\"select-none flex flex-row justify-center items-center h-[30px] w-[24px] me-[2px] whitespace-nowrap flex-shrink-0 li-decorator\" contenteditable=\"false\"><span class=\"font-sans font-normal text-[24px]\">\u2022<\/span><\/span><span class=\"flex-1 py-[3px] font-normal text-[16px] text-[var(--text-primary)]\"><span data-slate-node=\"text\"><span class=\"font-[600]\" data-slate-leaf=\"true\">\u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0627\u0644\u0628\u064a\u0636\u0627\u0621 (White Propaganda):<\/span><\/span><span data-slate-node=\"text\"><span class=\"\" data-slate-leaf=\"true\"> \u062a\u062a\u0645\u064a\u0632 \u0628\u0627\u0644\u0634\u0641\u0627\u0641\u064a\u0629 \u0627\u0644\u0643\u0627\u0645\u0644\u0629 \u0641\u064a \u0645\u0635\u062f\u0631\u0647\u0627 \u0648\u0647\u062f\u0641\u0647\u0627\u060c \u0648\u062a\u0639\u062a\u0645\u062f \u0639\u0644\u0649 \u0645\u0639\u0644\u0648\u0645\u0627\u062a \u062f\u0642\u064a\u0642\u0629 \u0644\u0628\u0646\u0627\u0621 \u0627\u0644\u062b\u0642\u0629 (\u0645\u062b\u0644 \u062d\u0645\u0644\u0627\u062a \u0627\u0644\u062a\u0648\u0639\u064a\u0629 \u0627\u0644\u0635\u062d\u064a\u0629 \u0627\u0644\u0631\u0633\u0645\u064a\u0629).<\/span><\/span><\/span><\/div>\n<\/div>\n<div class=\"w-full my-[1px]\">\n<div class=\"flex flex-row ps-[2px]\" dir=\"rtl\" data-slate-node=\"element\"><span class=\"select-none flex flex-row justify-center items-center h-[30px] w-[24px] me-[2px] whitespace-nowrap flex-shrink-0 li-decorator\" contenteditable=\"false\"><span class=\"font-sans font-normal text-[24px]\">\u2022<\/span><\/span><span class=\"flex-1 py-[3px] font-normal text-[16px] text-[var(--text-primary)]\"><span data-slate-node=\"text\"><span class=\"font-[600]\" data-slate-leaf=\"true\">\u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0627\u0644\u0633\u0648\u062f\u0627\u0621 (Black Propaganda):<\/span><\/span><span data-slate-node=\"text\"><span class=\"\" data-slate-leaf=\"true\"> \u062a\u0639\u062a\u0645\u062f \u0639\u0644\u0649 \u0627\u0644\u062a\u0636\u0644\u064a\u0644 \u0648\u0627\u0644\u062e\u062f\u0627\u0639\u060c \u062d\u064a\u062b \u064a\u0643\u0648\u0646 \u0627\u0644\u0645\u0635\u062f\u0631 \u0645\u062e\u0641\u064a\u0627\u064b \u0623\u0648 \u0645\u0632\u0648\u0631\u0627\u064b\u060c \u0648\u062a\u0647\u062f\u0641 \u063a\u0627\u0644\u0628\u0627\u064b \u0644\u062a\u0634\u0648\u064a\u0647 \u0633\u0645\u0639\u0629 \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u064a\u0646.<\/span><\/span><\/span><\/div>\n<\/div>\n<div class=\"w-full my-[1px]\">\n<div class=\"flex flex-row ps-[2px]\" dir=\"rtl\" data-slate-node=\"element\"><span class=\"select-none flex flex-row justify-center items-center h-[30px] w-[24px] me-[2px] whitespace-nowrap flex-shrink-0 li-decorator\" contenteditable=\"false\"><span class=\"font-sans font-normal text-[24px]\">\u2022<\/span><\/span><span class=\"flex-1 py-[3px] font-normal text-[16px] text-[var(--text-primary)]\"><span data-slate-node=\"text\"><span class=\"font-[600]\" data-slate-leaf=\"true\">\u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0627\u0644\u0631\u0645\u0627\u062f\u064a\u0629 (Grey Propaganda):<\/span><\/span><span data-slate-node=\"text\"><span class=\"\" data-slate-leaf=\"true\"> \u062a\u0642\u0639 \u0641\u064a \u0645\u0646\u0637\u0642\u0629 \u0648\u0633\u0637\u0649\u060c \u062d\u064a\u062b \u064a\u0643\u0648\u0646 \u0627\u0644\u0645\u0635\u062f\u0631 \u063a\u064a\u0631 \u0648\u0627\u0636\u062d\u060c \u0648\u062a\u0639\u062a\u0645\u062f \u0639\u0644\u0649 \u062e\u0644\u064a\u0637 \u0645\u0646 \u0627\u0644\u062d\u0642\u0627\u0626\u0642 \u0644\u0625\u062b\u0627\u0631\u0629 \u0627\u0644\u0634\u0643\u0648\u0643 \u0623\u0648 \u0627\u0644\u062a\u0623\u062b\u064a\u0631 \u063a\u064a\u0631 \u0627\u0644\u0645\u0628\u0627\u0634\u0631.<\/span><\/span><\/span><\/div>\n<\/div>\n<div class=\"w-full mt-[1em] mb-[1px]\">\n<h3 class=\"font-[600] py-[3px] text-[1.25em]\" dir=\"rtl\" data-slate-node=\"element\" data-anchor=\"%D8%A7%D9%84%D9%81%D8%B1%D9%82%D8%A8%D9%8A%D9%86%D8%A7%D9%84%D8%AF%D8%B9%D8%A7%D9%8A%D8%A9%D9%88%D8%A7%D9%84%D8%A5%D8%B9%D9%84%D8%A7%D9%86%3A%D8%AC%D8%AF%D9%88%D9%84%D9%85%D9%82%D8%A7%D8%B1%D9%86%D8%A9(h3)\" data-slug=\"%D8%A7%D9%84%D9%81%D8%B1%D9%82%D8%A8%D9%8A%D9%86%D8%A7%D9%84%D8%AF%D8%B9%D8%A7%D9%8A%D8%A9%D9%88%D8%A7%D9%84%D8%A5%D8%B9%D9%84%D8%A7%D9%86%3A%D8%AC%D8%AF%D9%88%D9%84%D9%85%D9%82%D8%A7%D8%B1%D9%86%D8%A9(h3)20\"><span data-slate-node=\"text\"><span class=\"\" data-slate-leaf=\"true\">\u0627\u0644\u0641\u0631\u0642 \u0628\u064a\u0646 \u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0648\u0627\u0644\u0625\u0639\u0644\u0627\u0646: \u062c\u062f\u0648\u0644 \u0645\u0642\u0627\u0631\u0646\u0629<\/span><\/span><\/h3>\n<\/div>\n<div class=\"w-full pt-[8px] pb-[18px]\" data-slate-fragment=\"%5B%7B%22type%22%3A%22heading%22%2C%22level%22%3A2%2C%22children%22%3A%5B%7B%22text%22%3A%221.%20%D9%85%D9%81%D9%87%D9%88%D9%85%20%D8%A7%D9%84%D8%AF%D8%B9%D8%A7%D9%8A%D8%A9%20(%D8%A7%D9%84%D8%A8%D8%B1%D9%88%D8%A8%D8%A7%D8%AC%D9%86%D8%AF%D8%A7)%20%D9%88%D8%AA%D8%B5%D9%86%D9%8A%D9%81%D8%A7%D8%AA%D9%87%D8%A7%20%D8%A7%D9%84%D8%A3%D9%83%D8%A7%D8%AF%D9%8A%D9%85%D9%8A%D8%A9%3A%20%D9%86%D8%B8%D8%B1%D8%A9%20%D9%85%D8%B9%D9%85%D9%82%D8%A9%20(H2)%20-%20%5B%D9%82%D8%B3%D9%85%20%D8%AC%D8%AF%D9%8A%D8%AF%5D%22%7D%5D%7D%2C%7B%22type%22%3A%22p%22%2C%22children%22%3A%5B%7B%22text%22%3A%22%D8%AA%D9%8F%D8%B9%D8%AF%20%22%7D%2C%7B%22text%22%3A%22%D8%A7%D9%84%D8%AF%D8%B9%D8%A7%D9%8A%D8%A9%20(Propaganda)%22%2C%22bold%22%3Atrue%7D%2C%7B%22text%22%3A%22%D8%8C%20%D8%A3%D9%88%20%D9%85%D8%A7%20%D9%8A%D9%8F%D8%B9%D8%B1%D9%81%20%D8%A3%D9%83%D8%A7%D8%AF%D9%8A%D9%85%D9%8A%D8%A7%D9%8B%20%D8%A8%D9%80%20%22%7D%2C%7B%22text%22%3A%22%D8%A7%D9%84%D8%A8%D8%B1%D9%88%D8%A8%D8%A7%D8%AC%D9%86%D8%AF%D8%A7%22%2C%22bold%22%3Atrue%7D%2C%7B%22text%22%3A%22%D8%8C%20%D8%A3%D8%AF%D8%A7%D8%A9%20%D9%82%D9%88%D9%8A%D8%A9%20%D9%84%D9%84%D8%AA%D8%A3%D8%AB%D9%8A%D8%B1%20%D8%B9%D9%84%D9%89%20%D8%A7%D9%84%D8%B1%D8%A3%D9%8A%20%D8%A7%D9%84%D8%B9%D8%A7%D9%85%20%D9%88%D8%AA%D8%B4%D9%83%D9%8A%D9%84%20%D8%A7%D9%84%D9%85%D8%B9%D8%AA%D9%82%D8%AF%D8%A7%D8%AA%20%D9%88%D8%A7%D9%84%D8%B3%D9%84%D9%88%D9%83%D9%8A%D8%A7%D8%AA.%20%D8%B9%D9%84%D9%89%20%D8%B9%D9%83%D8%B3%20%D8%A7%D9%84%D8%A5%D8%B9%D9%84%D8%A7%D9%86%20%D8%A7%D9%84%D8%B0%D9%8A%20%D9%8A%D9%87%D8%AF%D9%81%20%D8%A8%D8%B4%D9%83%D9%84%20%D8%A3%D8%B3%D8%A7%D8%B3%D9%8A%20%D8%A5%D9%84%D9%89%20%D8%A7%D9%84%D8%AA%D8%B1%D9%88%D9%8A%D8%AC%20%D9%84%D9%85%D9%86%D8%AA%D8%AC%20%D8%A3%D9%88%20%D8%AE%D8%AF%D9%85%D8%A9%D8%8C%20%D8%AA%D8%B3%D8%B9%D9%89%20%D8%A7%D9%84%D8%AF%D8%B9%D8%A7%D9%8A%D8%A9%20%D8%A5%D9%84%D9%89%20%D9%86%D8%B4%D8%B1%20%D8%A3%D9%81%D9%83%D8%A7%D8%B1%20%D8%A3%D9%88%20%D8%A2%D8%B1%D8%A7%D8%A1%20%D9%85%D8%B9%D9%8A%D9%86%D8%A9%20%D9%84%D8%AA%D8%AD%D9%82%D9%8A%D9%82%20%D8%A3%D9%87%D8%AF%D8%A7%D9%81%20%D8%A7%D8%B3%D8%AA%D8%B1%D8%A7%D8%AA%D9%8A%D8%AC%D9%8A%D8%A9%20%D8%A8%D8%B9%D9%8A%D8%AF%D8%A9%20%D8%A7%D9%84%D9%85%D8%AF%D9%89.%22%7D%5D%7D%2C%7B%22type%22%3A%22heading%22%2C%22level%22%3A3%2C%22children%22%3A%5B%7B%22text%22%3A%22%D8%A3%D9%86%D9%88%D8%A7%D8%B9%20%D8%A7%D9%84%D8%A8%D8%B1%D9%88%D8%A8%D8%A7%D8%AC%D9%86%D8%AF%D8%A7%3A%20%D9%83%D9%8A%D9%81%20%D9%8A%D8%AA%D9%85%20%D8%AA%D9%88%D8%AC%D9%8A%D9%87%20%D8%A7%D9%84%D8%B9%D9%82%D9%84%20%D8%A7%D9%84%D8%AC%D9%85%D8%B9%D9%8A%D8%9F%20(H3)%22%7D%5D%7D%2C%7B%22type%22%3A%22p%22%2C%22children%22%3A%5B%7B%22text%22%3A%22%D8%AA%D9%8F%D8%B5%D9%86%D9%81%20%D8%A7%D9%84%D8%AF%D8%B9%D8%A7%D9%8A%D8%A9%20%D8%B9%D8%A7%D8%AF%D8%A9%D9%8B%20%D8%A8%D9%86%D8%A7%D8%A1%D9%8B%20%D8%B9%D9%84%D9%89%20%D9%85%D8%B5%D8%AF%D8%B1%D9%87%D8%A7%20%D9%88%D8%B4%D9%81%D8%A7%D9%81%D9%8A%D8%AA%D9%87%D8%A7%D8%8C%20%D9%85%D9%85%D8%A7%20%D9%8A%D8%A4%D8%AB%D8%B1%20%D8%A8%D8%B4%D9%83%D9%84%20%D9%85%D8%A8%D8%A7%D8%B4%D8%B1%20%D8%B9%D9%84%D9%89%20%D9%85%D8%B5%D8%AF%D8%A7%D9%82%D9%8A%D8%AA%D9%87%D8%A7%20%D9%84%D8%AF%D9%89%20%D8%A7%D9%84%D8%AC%D9%85%D9%87%D9%88%D8%B1%3A%22%7D%5D%7D%2C%7B%22type%22%3A%22listItem%22%2C%22ordered%22%3Afalse%2C%22children%22%3A%5B%7B%22text%22%3A%22%D8%A7%D9%84%D8%AF%D8%B9%D8%A7%D9%8A%D8%A9%20%D8%A7%D9%84%D8%A8%D9%8A%D8%B6%D8%A7%D8%A1%20(White%20Propaganda)%3A%22%2C%22bold%22%3Atrue%7D%2C%7B%22text%22%3A%22%20%D8%AA%D8%AA%D9%85%D9%8A%D8%B2%20%D8%A8%D8%A7%D9%84%D8%B4%D9%81%D8%A7%D9%81%D9%8A%D8%A9%20%D8%A7%D9%84%D9%83%D8%A7%D9%85%D9%84%D8%A9%20%D9%81%D9%8A%20%D9%85%D8%B5%D8%AF%D8%B1%D9%87%D8%A7%20%D9%88%D9%87%D8%AF%D9%81%D9%87%D8%A7%D8%8C%20%D9%88%D8%AA%D8%B9%D8%AA%D9%85%D8%AF%20%D8%B9%D9%84%D9%89%20%D9%85%D8%B9%D9%84%D9%88%D9%85%D8%A7%D8%AA%20%D8%AF%D9%82%D9%8A%D9%82%D8%A9%20%D9%84%D8%A8%D9%86%D8%A7%D8%A1%20%D8%A7%D9%84%D8%AB%D9%82%D8%A9%20(%D9%85%D8%AB%D9%84%20%D8%AD%D9%85%D9%84%D8%A7%D8%AA%20%D8%A7%D9%84%D8%AA%D9%88%D8%B9%D9%8A%D8%A9%20%D8%A7%D9%84%D8%B5%D8%AD%D9%8A%D8%A9%20%D8%A7%D9%84%D8%B1%D8%B3%D9%85%D9%8A%D8%A9).%22%7D%5D%7D%2C%7B%22type%22%3A%22listItem%22%2C%22ordered%22%3Afalse%2C%22children%22%3A%5B%7B%22text%22%3A%22%D8%A7%D9%84%D8%AF%D8%B9%D8%A7%D9%8A%D8%A9%20%D8%A7%D9%84%D8%B3%D9%88%D8%AF%D8%A7%D8%A1%20(Black%20Propaganda)%3A%22%2C%22bold%22%3Atrue%7D%2C%7B%22text%22%3A%22%20%D8%AA%D8%B9%D8%AA%D9%85%D8%AF%20%D8%B9%D9%84%D9%89%20%D8%A7%D9%84%D8%AA%D8%B6%D9%84%D9%8A%D9%84%20%D9%88%D8%A7%D9%84%D8%AE%D8%AF%D8%A7%D8%B9%D8%8C%20%D8%AD%D9%8A%D8%AB%20%D9%8A%D9%83%D9%88%D9%86%20%D8%A7%D9%84%D9%85%D8%B5%D8%AF%D8%B1%20%D9%85%D8%AE%D9%81%D9%8A%D8%A7%D9%8B%20%D8%A3%D9%88%20%D9%85%D8%B2%D9%88%D8%B1%D8%A7%D9%8B%D8%8C%20%D9%88%D8%AA%D9%87%D8%AF%D9%81%20%D8%BA%D8%A7%D9%84%D8%A8%D8%A7%D9%8B%20%D9%84%D8%AA%D8%B4%D9%88%D9%8A%D9%87%20%D8%B3%D9%85%D8%B9%D8%A9%20%D8%A7%D9%84%D9%85%D9%86%D8%A7%D9%81%D8%B3%D9%8A%D9%86.%22%7D%5D%7D%2C%7B%22type%22%3A%22listItem%22%2C%22ordered%22%3Afalse%2C%22children%22%3A%5B%7B%22text%22%3A%22%D8%A7%D9%84%D8%AF%D8%B9%D8%A7%D9%8A%D8%A9%20%D8%A7%D9%84%D8%B1%D9%85%D8%A7%D8%AF%D9%8A%D8%A9%20(Grey%20Propaganda)%3A%22%2C%22bold%22%3Atrue%7D%2C%7B%22text%22%3A%22%20%D8%AA%D9%82%D8%B9%20%D9%81%D9%8A%20%D9%85%D9%86%D8%B7%D9%82%D8%A9%20%D9%88%D8%B3%D8%B7%D9%89%D8%8C%20%D8%AD%D9%8A%D8%AB%20%D9%8A%D9%83%D9%88%D9%86%20%D8%A7%D9%84%D9%85%D8%B5%D8%AF%D8%B1%20%D8%BA%D9%8A%D8%B1%20%D9%88%D8%A7%D8%B6%D8%AD%D8%8C%20%D9%88%D8%AA%D8%B9%D8%AA%D9%85%D8%AF%20%D8%B9%D9%84%D9%89%20%D8%AE%D9%84%D9%8A%D8%B7%20%D9%85%D9%86%20%D8%A7%D9%84%D8%AD%D9%82%D8%A7%D8%A6%D9%82%20%D9%84%D8%A5%D8%AB%D8%A7%D8%B1%D8%A9%20%D8%A7%D9%84%D8%B4%D9%83%D9%88%D9%83%20%D8%A3%D9%88%20%D8%A7%D9%84%D8%AA%D8%A3%D8%AB%D9%8A%D8%B1%20%D8%BA%D9%8A%D8%B1%20%D8%A7%D9%84%D9%85%D8%A8%D8%A7%D8%B4%D8%B1.%22%7D%5D%7D%2C%7B%22type%22%3A%22heading%22%2C%22level%22%3A3%2C%22children%22%3A%5B%7B%22text%22%3A%22%D8%A7%D9%84%D9%81%D8%B1%D9%82%20%D8%A8%D9%8A%D9%86%20%D8%A7%D9%84%D8%AF%D8%B9%D8%A7%D9%8A%D8%A9%20%D9%88%D8%A7%D9%84%D8%A5%D8%B9%D9%84%D8%A7%D9%86%3A%20%D8%AC%D8%AF%D9%88%D9%84%20%D9%85%D9%82%D8%A7%D8%B1%D9%86%D8%A9%20(H3)%22%7D%5D%7D%2C%7B%22type%22%3A%22table%22%2C%22children%22%3A%5B%7B%22type%22%3A%22tableRow%22%2C%22children%22%3A%5B%7B%22type%22%3A%22tableCell%22%2C%22children%22%3A%5B%7B%22text%22%3A%22%D8%A7%D9%84%D9%85%D9%8A%D8%B2%D8%A9%20%2F%20%D8%A7%D9%84%D9%85%D9%82%D8%A7%D8%B1%D9%86%D8%A9%22%7D%5D%7D%2C%7B%22type%22%3A%22tableCell%22%2C%22children%22%3A%5B%7B%22text%22%3A%22%D8%A7%D9%84%D8%AF%D8%B9%D8%A7%D9%8A%D8%A9%20(%D8%A7%D9%84%D8%A8%D8%B1%D9%88%D8%A8%D8%A7%D8%AC%D9%86%D8%AF%D8%A7)%22%7D%5D%7D%2C%7B%22type%22%3A%22tableCell%22%2C%22children%22%3A%5B%7B%22text%22%3A%22%D8%A7%D9%84%D8%A5%D8%B9%D9%84%D8%A7%D9%86%20(Advertising)%22%7D%5D%7D%5D%7D%2C%7B%22type%22%3A%22tableRow%22%2C%22children%22%3A%5B%7B%22type%22%3A%22tableCell%22%2C%22children%22%3A%5B%7B%22text%22%3A%22%D8%A7%D9%84%D9%87%D8%AF%D9%81%20%D8%A7%D9%84%D8%B1%D8%A6%D9%8A%D8%B3%D9%8A%22%2C%22bold%22%3Atrue%7D%5D%7D%2C%7B%22type%22%3A%22tableCell%22%2C%22children%22%3A%5B%7B%22text%22%3A%22%D8%A7%D9%84%D8%AA%D8%A3%D8%AB%D9%8A%D8%B1%20%D8%B9%D9%84%D9%89%20%D8%A7%D9%84%D9%82%D9%86%D8%A7%D8%B9%D8%A7%D8%AA%20%D9%88%D8%A7%D9%84%D9%85%D8%B9%D8%AA%D9%82%D8%AF%D8%A7%D8%AA%22%7D%5D%7D%2C%7B%22type%22%3A%22tableCell%22%2C%22children%22%3A%5B%7B%22text%22%3A%22%D8%A7%D9%84%D8%AA%D8%B1%D9%88%D9%8A%D8%AC%20%D9%84%D9%85%D9%86%D8%AA%D8%AC%20%D9%88%D8%B2%D9%8A%D8%A7%D8%AF%D8%A9%20%D8%A7%D9%84%D9%85%D8%A8%D9%8A%D8%B9%D8%A7%D8%AA%22%7D%5D%7D%5D%7D%2C%7B%22type%22%3A%22tableRow%22%2C%22children%22%3A%5B%7B%22type%22%3A%22tableCell%22%2C%22children%22%3A%5B%7B%22text%22%3A%22%D8%A7%D9%84%D9%85%D8%B5%D8%AF%D8%B1%22%2C%22bold%22%3Atrue%7D%5D%7D%2C%7B%22type%22%3A%22tableCell%22%2C%22children%22%3A%5B%7B%22text%22%3A%22%D9%82%D8%AF%20%D9%8A%D9%83%D9%88%D9%86%20%D9%85%D8%AC%D9%87%D9%88%D9%84%D8%A7%D9%8B%20%D8%A3%D9%88%20%D8%BA%D9%8A%D8%B1%20%D8%B5%D8%B1%D9%8A%D8%AD%22%7D%5D%7D%2C%7B%22type%22%3A%22tableCell%22%2C%22children%22%3A%5B%7B%22text%22%3A%22%D9%85%D8%B9%D9%84%D9%88%D9%85%20%D9%88%D9%88%D8%A7%D8%B6%D8%AD%20(%D8%A7%D9%84%D8%B4%D8%B1%D9%83%D8%A9%20%D8%A7%D9%84%D9%85%D8%B9%D9%84%D9%86%D8%A9)%22%7D%5D%7D%5D%7D%2C%7B%22type%22%3A%22tableRow%22%2C%22children%22%3A%5B%7B%22type%22%3A%22tableCell%22%2C%22children%22%3A%5B%7B%22text%22%3A%22%D8%A7%D9%84%D8%AA%D9%83%D9%84%D9%81%D8%A9%22%2C%22bold%22%3Atrue%7D%5D%7D%2C%7B%22type%22%3A%22tableCell%22%2C%22children%22%3A%5B%7B%22text%22%3A%22%D8%AA%D8%B9%D8%AA%D9%85%D8%AF%20%D8%B9%D9%84%D9%89%20%D8%A7%D9%84%D8%A7%D9%86%D8%AA%D8%B4%D8%A7%D8%B1%20%D9%88%D8%A7%D9%84%D8%AA%D8%A3%D8%AB%D9%8A%D8%B1%20%D8%A7%D9%84%D9%81%D9%83%D8%B1%D9%8A%22%7D%5D%7D%2C%7B%22type%22%3A%22tableCell%22%2C%22children%22%3A%5B%7B%22text%22%3A%22%D9%85%D8%AF%D9%81%D9%88%D8%B9%20%D8%A7%D9%84%D8%A3%D8%AC%D8%B1%20%D9%85%D9%82%D8%A7%D8%A8%D9%84%20%D9%85%D8%B3%D8%A7%D8%AD%D8%A7%D8%AA%20%D8%A5%D8%B9%D9%84%D8%A7%D9%86%D9%8A%D8%A9%22%7D%5D%7D%5D%7D%2C%7B%22type%22%3A%22tableRow%22%2C%22children%22%3A%5B%7B%22type%22%3A%22tableCell%22%2C%22children%22%3A%5B%7B%22text%22%3A%22%D8%A7%D9%84%D8%A7%D8%B3%D8%AA%D9%85%D8%B1%D8%A7%D8%B1%D9%8A%D8%A9%22%2C%22bold%22%3Atrue%7D%5D%7D%2C%7B%22type%22%3A%22tableCell%22%2C%22children%22%3A%5B%7B%22text%22%3A%22%D8%AA%D9%87%D8%AF%D9%81%20%D9%84%D8%AA%D8%BA%D9%8A%D9%8A%D8%B1%20%D8%B7%D9%88%D9%8A%D9%84%20%D8%A7%D9%84%D8%A3%D9%85%D8%AF%20%D9%81%D9%8A%20%D8%A7%D9%84%D9%81%D9%83%D8%B1%22%7D%5D%7D%2C%7B%22type%22%3A%22tableCell%22%2C%22children%22%3A%5B%7B%22text%22%3A%22%D8%AA%D9%87%D8%AF%D9%81%20%D9%84%D8%A7%D8%B3%D8%AA%D8%AC%D8%A7%D8%A8%D8%A9%20%D8%B3%D8%B1%D9%8A%D8%B9%D8%A9%20(%D8%B4%D8%B1%D8%A7%D8%A1%2F%D8%A7%D8%B4%D8%AA%D8%B1%D8%A7%D9%83)%22%7D%5D%7D%5D%7D%5D%7D%5D\">\n<div class=\"pt-[8px] mb-[18px] relative group\/table w-fit max-w-full\">\n<div class=\"overflow-x-auto max-w-full\">\n<table class=\"m-0 min-w-max table-auto border-separate border-spacing-0\">\n<tbody data-slate-node=\"element\">\n<tr class=\"text-start\" data-slate-node=\"element\">\n<td class=\"text-start border-[var(--border-main)] border-e border-b first:border-s [tr:first-child_&amp;]:border-t [tr:first-child_&amp;]:first:rounded-tl-lg [tr:first-child_&amp;]:last:rounded-tr-lg [tr:last-child_&amp;]:first:rounded-bl-lg [tr:last-child_&amp;]:last:rounded-br-lg py-2 ps-[14px] pe-[14px] [tr:first-child_&amp;]:bg-[var(--fill-tsp-white-light)] [tr:first-child_&amp;]:py-[7px] [tr:first-child_&amp;]:ps-[9px] [tr:first-child_&amp;]:pe-[9px] [tr:first-child_&amp;]:align-top [&amp;:first-child&gt;div]:min-w-[4em] [&amp;&gt;div]:max-w-[390px] [&amp;&gt;div]:text-sm [&amp;&gt;div]:text-[var(--text-primary)] [&amp;&gt;div]:whitespace-pre-wrap [&amp;&gt;div]:break-words [tr:first-child_&amp;&gt;div]:font-medium\" dir=\"rtl\" data-slate-node=\"element\">\n<div><span data-slate-node=\"text\"><span class=\"\" data-slate-leaf=\"true\">\u0627\u0644\u0645\u064a\u0632\u0629 \/ \u0627\u0644\u0645\u0642\u0627\u0631\u0646\u0629<\/span><\/span><\/div>\n<\/td>\n<td class=\"text-start border-[var(--border-main)] border-e border-b first:border-s [tr:first-child_&amp;]:border-t [tr:first-child_&amp;]:first:rounded-tl-lg [tr:first-child_&amp;]:last:rounded-tr-lg [tr:last-child_&amp;]:first:rounded-bl-lg [tr:last-child_&amp;]:last:rounded-br-lg py-2 ps-[14px] pe-[14px] [tr:first-child_&amp;]:bg-[var(--fill-tsp-white-light)] [tr:first-child_&amp;]:py-[7px] [tr:first-child_&amp;]:ps-[9px] [tr:first-child_&amp;]:pe-[9px] [tr:first-child_&amp;]:align-top [&amp;:first-child&gt;div]:min-w-[4em] [&amp;&gt;div]:max-w-[390px] [&amp;&gt;div]:text-sm [&amp;&gt;div]:text-[var(--text-primary)] [&amp;&gt;div]:whitespace-pre-wrap [&amp;&gt;div]:break-words [tr:first-child_&amp;&gt;div]:font-medium\" dir=\"rtl\" data-slate-node=\"element\">\n<div><span data-slate-node=\"text\"><span class=\"\" data-slate-leaf=\"true\">\u0627\u0644\u062f\u0639\u0627\u064a\u0629 (\u0627\u0644\u0628\u0631\u0648\u0628\u0627\u062c\u0646\u062f\u0627)<\/span><\/span><\/div>\n<\/td>\n<td class=\"text-start border-[var(--border-main)] border-e border-b first:border-s [tr:first-child_&amp;]:border-t [tr:first-child_&amp;]:first:rounded-tl-lg [tr:first-child_&amp;]:last:rounded-tr-lg [tr:last-child_&amp;]:first:rounded-bl-lg [tr:last-child_&amp;]:last:rounded-br-lg py-2 ps-[14px] pe-[14px] [tr:first-child_&amp;]:bg-[var(--fill-tsp-white-light)] [tr:first-child_&amp;]:py-[7px] [tr:first-child_&amp;]:ps-[9px] [tr:first-child_&amp;]:pe-[9px] [tr:first-child_&amp;]:align-top [&amp;:first-child&gt;div]:min-w-[4em] [&amp;&gt;div]:max-w-[390px] [&amp;&gt;div]:text-sm [&amp;&gt;div]:text-[var(--text-primary)] [&amp;&gt;div]:whitespace-pre-wrap [&amp;&gt;div]:break-words [tr:first-child_&amp;&gt;div]:font-medium\" dir=\"rtl\" data-slate-node=\"element\">\n<div><span data-slate-node=\"text\"><span class=\"\" data-slate-leaf=\"true\">\u0627\u0644\u0625\u0639\u0644\u0627\u0646 (Advertising)<\/span><\/span><\/div>\n<\/td>\n<\/tr>\n<tr class=\"text-start\" data-slate-node=\"element\">\n<td class=\"text-start border-[var(--border-main)] border-e border-b first:border-s [tr:first-child_&amp;]:border-t [tr:first-child_&amp;]:first:rounded-tl-lg [tr:first-child_&amp;]:last:rounded-tr-lg [tr:last-child_&amp;]:first:rounded-bl-lg [tr:last-child_&amp;]:last:rounded-br-lg py-2 ps-[14px] pe-[14px] [tr:first-child_&amp;]:bg-[var(--fill-tsp-white-light)] [tr:first-child_&amp;]:py-[7px] [tr:first-child_&amp;]:ps-[9px] [tr:first-child_&amp;]:pe-[9px] [tr:first-child_&amp;]:align-top [&amp;:first-child&gt;div]:min-w-[4em] [&amp;&gt;div]:max-w-[390px] [&amp;&gt;div]:text-sm [&amp;&gt;div]:text-[var(--text-primary)] [&amp;&gt;div]:whitespace-pre-wrap [&amp;&gt;div]:break-words [tr:first-child_&amp;&gt;div]:font-medium\" dir=\"rtl\" data-slate-node=\"element\">\n<div><span data-slate-node=\"text\"><span class=\"font-[600]\" data-slate-leaf=\"true\">\u0627\u0644\u0647\u062f\u0641 \u0627\u0644\u0631\u0626\u064a\u0633\u064a<\/span><\/span><\/div>\n<\/td>\n<td class=\"text-start border-[var(--border-main)] border-e border-b first:border-s [tr:first-child_&amp;]:border-t [tr:first-child_&amp;]:first:rounded-tl-lg [tr:first-child_&amp;]:last:rounded-tr-lg [tr:last-child_&amp;]:first:rounded-bl-lg [tr:last-child_&amp;]:last:rounded-br-lg py-2 ps-[14px] pe-[14px] [tr:first-child_&amp;]:bg-[var(--fill-tsp-white-light)] [tr:first-child_&amp;]:py-[7px] [tr:first-child_&amp;]:ps-[9px] [tr:first-child_&amp;]:pe-[9px] [tr:first-child_&amp;]:align-top [&amp;:first-child&gt;div]:min-w-[4em] [&amp;&gt;div]:max-w-[390px] [&amp;&gt;div]:text-sm [&amp;&gt;div]:text-[var(--text-primary)] [&amp;&gt;div]:whitespace-pre-wrap [&amp;&gt;div]:break-words [tr:first-child_&amp;&gt;div]:font-medium\" dir=\"rtl\" data-slate-node=\"element\">\n<div><span data-slate-node=\"text\"><span class=\"\" data-slate-leaf=\"true\">\u0627\u0644\u062a\u0623\u062b\u064a\u0631 \u0639\u0644\u0649 \u0627\u0644\u0642\u0646\u0627\u0639\u0627\u062a \u0648\u0627\u0644\u0645\u0639\u062a\u0642\u062f\u0627\u062a<\/span><\/span><\/div>\n<\/td>\n<td class=\"text-start border-[var(--border-main)] border-e border-b first:border-s [tr:first-child_&amp;]:border-t [tr:first-child_&amp;]:first:rounded-tl-lg [tr:first-child_&amp;]:last:rounded-tr-lg [tr:last-child_&amp;]:first:rounded-bl-lg [tr:last-child_&amp;]:last:rounded-br-lg py-2 ps-[14px] pe-[14px] [tr:first-child_&amp;]:bg-[var(--fill-tsp-white-light)] [tr:first-child_&amp;]:py-[7px] [tr:first-child_&amp;]:ps-[9px] [tr:first-child_&amp;]:pe-[9px] [tr:first-child_&amp;]:align-top [&amp;:first-child&gt;div]:min-w-[4em] [&amp;&gt;div]:max-w-[390px] [&amp;&gt;div]:text-sm [&amp;&gt;div]:text-[var(--text-primary)] [&amp;&gt;div]:whitespace-pre-wrap [&amp;&gt;div]:break-words [tr:first-child_&amp;&gt;div]:font-medium\" dir=\"rtl\" data-slate-node=\"element\">\n<div><span data-slate-node=\"text\"><span class=\"\" data-slate-leaf=\"true\">\u0627\u0644\u062a\u0631\u0648\u064a\u062c \u0644\u0645\u0646\u062a\u062c \u0648\u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a<\/span><\/span><\/div>\n<\/td>\n<\/tr>\n<tr class=\"text-start\" data-slate-node=\"element\">\n<td class=\"text-start border-[var(--border-main)] border-e border-b first:border-s [tr:first-child_&amp;]:border-t [tr:first-child_&amp;]:first:rounded-tl-lg [tr:first-child_&amp;]:last:rounded-tr-lg [tr:last-child_&amp;]:first:rounded-bl-lg [tr:last-child_&amp;]:last:rounded-br-lg py-2 ps-[14px] pe-[14px] [tr:first-child_&amp;]:bg-[var(--fill-tsp-white-light)] [tr:first-child_&amp;]:py-[7px] [tr:first-child_&amp;]:ps-[9px] [tr:first-child_&amp;]:pe-[9px] [tr:first-child_&amp;]:align-top [&amp;:first-child&gt;div]:min-w-[4em] [&amp;&gt;div]:max-w-[390px] [&amp;&gt;div]:text-sm [&amp;&gt;div]:text-[var(--text-primary)] [&amp;&gt;div]:whitespace-pre-wrap [&amp;&gt;div]:break-words [tr:first-child_&amp;&gt;div]:font-medium\" dir=\"rtl\" data-slate-node=\"element\">\n<div><span data-slate-node=\"text\"><span class=\"font-[600]\" data-slate-leaf=\"true\">\u0627\u0644\u0645\u0635\u062f\u0631<\/span><\/span><\/div>\n<\/td>\n<td class=\"text-start border-[var(--border-main)] border-e border-b first:border-s [tr:first-child_&amp;]:border-t [tr:first-child_&amp;]:first:rounded-tl-lg [tr:first-child_&amp;]:last:rounded-tr-lg [tr:last-child_&amp;]:first:rounded-bl-lg [tr:last-child_&amp;]:last:rounded-br-lg py-2 ps-[14px] pe-[14px] [tr:first-child_&amp;]:bg-[var(--fill-tsp-white-light)] [tr:first-child_&amp;]:py-[7px] [tr:first-child_&amp;]:ps-[9px] [tr:first-child_&amp;]:pe-[9px] [tr:first-child_&amp;]:align-top [&amp;:first-child&gt;div]:min-w-[4em] [&amp;&gt;div]:max-w-[390px] [&amp;&gt;div]:text-sm [&amp;&gt;div]:text-[var(--text-primary)] [&amp;&gt;div]:whitespace-pre-wrap [&amp;&gt;div]:break-words [tr:first-child_&amp;&gt;div]:font-medium\" dir=\"rtl\" data-slate-node=\"element\">\n<div><span data-slate-node=\"text\"><span class=\"\" data-slate-leaf=\"true\">\u0642\u062f \u064a\u0643\u0648\u0646 \u0645\u062c\u0647\u0648\u0644\u0627\u064b \u0623\u0648 \u063a\u064a\u0631 \u0635\u0631\u064a\u062d<\/span><\/span><\/div>\n<\/td>\n<td class=\"text-start border-[var(--border-main)] border-e border-b first:border-s [tr:first-child_&amp;]:border-t [tr:first-child_&amp;]:first:rounded-tl-lg [tr:first-child_&amp;]:last:rounded-tr-lg [tr:last-child_&amp;]:first:rounded-bl-lg [tr:last-child_&amp;]:last:rounded-br-lg py-2 ps-[14px] pe-[14px] [tr:first-child_&amp;]:bg-[var(--fill-tsp-white-light)] [tr:first-child_&amp;]:py-[7px] [tr:first-child_&amp;]:ps-[9px] [tr:first-child_&amp;]:pe-[9px] [tr:first-child_&amp;]:align-top [&amp;:first-child&gt;div]:min-w-[4em] [&amp;&gt;div]:max-w-[390px] [&amp;&gt;div]:text-sm [&amp;&gt;div]:text-[var(--text-primary)] [&amp;&gt;div]:whitespace-pre-wrap [&amp;&gt;div]:break-words [tr:first-child_&amp;&gt;div]:font-medium\" dir=\"rtl\" data-slate-node=\"element\">\n<div><span data-slate-node=\"text\"><span class=\"\" data-slate-leaf=\"true\">\u0645\u0639\u0644\u0648\u0645 \u0648\u0648\u0627\u0636\u062d (\u0627\u0644\u0634\u0631\u0643\u0629 \u0627\u0644\u0645\u0639\u0644\u0646\u0629)<\/span><\/span><\/div>\n<\/td>\n<\/tr>\n<tr class=\"text-start\" data-slate-node=\"element\">\n<td class=\"text-start border-[var(--border-main)] border-e border-b first:border-s [tr:first-child_&amp;]:border-t [tr:first-child_&amp;]:first:rounded-tl-lg [tr:first-child_&amp;]:last:rounded-tr-lg [tr:last-child_&amp;]:first:rounded-bl-lg [tr:last-child_&amp;]:last:rounded-br-lg py-2 ps-[14px] pe-[14px] [tr:first-child_&amp;]:bg-[var(--fill-tsp-white-light)] [tr:first-child_&amp;]:py-[7px] [tr:first-child_&amp;]:ps-[9px] [tr:first-child_&amp;]:pe-[9px] [tr:first-child_&amp;]:align-top [&amp;:first-child&gt;div]:min-w-[4em] [&amp;&gt;div]:max-w-[390px] [&amp;&gt;div]:text-sm [&amp;&gt;div]:text-[var(--text-primary)] [&amp;&gt;div]:whitespace-pre-wrap [&amp;&gt;div]:break-words [tr:first-child_&amp;&gt;div]:font-medium\" dir=\"rtl\" data-slate-node=\"element\">\n<div><span data-slate-node=\"text\"><span class=\"font-[600]\" data-slate-leaf=\"true\">\u0627\u0644\u062a\u0643\u0644\u0641\u0629<\/span><\/span><\/div>\n<\/td>\n<td class=\"text-start border-[var(--border-main)] border-e border-b first:border-s [tr:first-child_&amp;]:border-t [tr:first-child_&amp;]:first:rounded-tl-lg [tr:first-child_&amp;]:last:rounded-tr-lg [tr:last-child_&amp;]:first:rounded-bl-lg [tr:last-child_&amp;]:last:rounded-br-lg py-2 ps-[14px] pe-[14px] [tr:first-child_&amp;]:bg-[var(--fill-tsp-white-light)] [tr:first-child_&amp;]:py-[7px] [tr:first-child_&amp;]:ps-[9px] [tr:first-child_&amp;]:pe-[9px] [tr:first-child_&amp;]:align-top [&amp;:first-child&gt;div]:min-w-[4em] [&amp;&gt;div]:max-w-[390px] [&amp;&gt;div]:text-sm [&amp;&gt;div]:text-[var(--text-primary)] [&amp;&gt;div]:whitespace-pre-wrap [&amp;&gt;div]:break-words [tr:first-child_&amp;&gt;div]:font-medium\" dir=\"rtl\" data-slate-node=\"element\">\n<div><span data-slate-node=\"text\"><span class=\"\" data-slate-leaf=\"true\">\u062a\u0639\u062a\u0645\u062f \u0639\u0644\u0649 \u0627\u0644\u0627\u0646\u062a\u0634\u0627\u0631 \u0648\u0627\u0644\u062a\u0623\u062b\u064a\u0631 \u0627\u0644\u0641\u0643\u0631\u064a<\/span><\/span><\/div>\n<\/td>\n<td class=\"text-start border-[var(--border-main)] border-e border-b first:border-s [tr:first-child_&amp;]:border-t [tr:first-child_&amp;]:first:rounded-tl-lg [tr:first-child_&amp;]:last:rounded-tr-lg [tr:last-child_&amp;]:first:rounded-bl-lg [tr:last-child_&amp;]:last:rounded-br-lg py-2 ps-[14px] pe-[14px] [tr:first-child_&amp;]:bg-[var(--fill-tsp-white-light)] [tr:first-child_&amp;]:py-[7px] [tr:first-child_&amp;]:ps-[9px] [tr:first-child_&amp;]:pe-[9px] [tr:first-child_&amp;]:align-top [&amp;:first-child&gt;div]:min-w-[4em] [&amp;&gt;div]:max-w-[390px] [&amp;&gt;div]:text-sm [&amp;&gt;div]:text-[var(--text-primary)] [&amp;&gt;div]:whitespace-pre-wrap [&amp;&gt;div]:break-words [tr:first-child_&amp;&gt;div]:font-medium\" dir=\"rtl\" data-slate-node=\"element\">\n<div><span data-slate-node=\"text\"><span class=\"\" data-slate-leaf=\"true\">\u0645\u062f\u0641\u0648\u0639 \u0627\u0644\u0623\u062c\u0631 \u0645\u0642\u0627\u0628\u0644 \u0645\u0633\u0627\u062d\u0627\u062a \u0625\u0639\u0644\u0627\u0646\u064a\u0629<\/span><\/span><\/div>\n<\/td>\n<\/tr>\n<tr class=\"text-start\" data-slate-node=\"element\">\n<td class=\"text-start border-[var(--border-main)] border-e border-b first:border-s [tr:first-child_&amp;]:border-t [tr:first-child_&amp;]:first:rounded-tl-lg [tr:first-child_&amp;]:last:rounded-tr-lg [tr:last-child_&amp;]:first:rounded-bl-lg [tr:last-child_&amp;]:last:rounded-br-lg py-2 ps-[14px] pe-[14px] [tr:first-child_&amp;]:bg-[var(--fill-tsp-white-light)] [tr:first-child_&amp;]:py-[7px] [tr:first-child_&amp;]:ps-[9px] [tr:first-child_&amp;]:pe-[9px] [tr:first-child_&amp;]:align-top [&amp;:first-child&gt;div]:min-w-[4em] [&amp;&gt;div]:max-w-[390px] [&amp;&gt;div]:text-sm [&amp;&gt;div]:text-[var(--text-primary)] [&amp;&gt;div]:whitespace-pre-wrap [&amp;&gt;div]:break-words [tr:first-child_&amp;&gt;div]:font-medium\" dir=\"rtl\" data-slate-node=\"element\">\n<div><span data-slate-node=\"text\"><span class=\"font-[600]\" data-slate-leaf=\"true\">\u0627\u0644\u0627\u0633\u062a\u0645\u0631\u0627\u0631\u064a\u0629<\/span><\/span><\/div>\n<\/td>\n<td class=\"text-start border-[var(--border-main)] border-e border-b first:border-s [tr:first-child_&amp;]:border-t [tr:first-child_&amp;]:first:rounded-tl-lg [tr:first-child_&amp;]:last:rounded-tr-lg [tr:last-child_&amp;]:first:rounded-bl-lg [tr:last-child_&amp;]:last:rounded-br-lg py-2 ps-[14px] pe-[14px] [tr:first-child_&amp;]:bg-[var(--fill-tsp-white-light)] [tr:first-child_&amp;]:py-[7px] [tr:first-child_&amp;]:ps-[9px] [tr:first-child_&amp;]:pe-[9px] [tr:first-child_&amp;]:align-top [&amp;:first-child&gt;div]:min-w-[4em] [&amp;&gt;div]:max-w-[390px] [&amp;&gt;div]:text-sm [&amp;&gt;div]:text-[var(--text-primary)] [&amp;&gt;div]:whitespace-pre-wrap [&amp;&gt;div]:break-words [tr:first-child_&amp;&gt;div]:font-medium\" dir=\"rtl\" data-slate-node=\"element\">\n<div><span data-slate-node=\"text\"><span class=\"\" data-slate-leaf=\"true\">\u062a\u0647\u062f\u0641 \u0644\u062a\u063a\u064a\u064a\u0631 \u0637\u0648\u064a\u0644 \u0627\u0644\u0623\u0645\u062f \u0641\u064a \u0627\u0644\u0641\u0643\u0631<\/span><\/span><\/div>\n<\/td>\n<td class=\"text-start border-[var(--border-main)] border-e border-b first:border-s [tr:first-child_&amp;]:border-t [tr:first-child_&amp;]:first:rounded-tl-lg [tr:first-child_&amp;]:last:rounded-tr-lg [tr:last-child_&amp;]:first:rounded-bl-lg [tr:last-child_&amp;]:last:rounded-br-lg py-2 ps-[14px] pe-[14px] [tr:first-child_&amp;]:bg-[var(--fill-tsp-white-light)] [tr:first-child_&amp;]:py-[7px] [tr:first-child_&amp;]:ps-[9px] [tr:first-child_&amp;]:pe-[9px] [tr:first-child_&amp;]:align-top [&amp;:first-child&gt;div]:min-w-[4em] [&amp;&gt;div]:max-w-[390px] [&amp;&gt;div]:text-sm [&amp;&gt;div]:text-[var(--text-primary)] [&amp;&gt;div]:whitespace-pre-wrap [&amp;&gt;div]:break-words [tr:first-child_&amp;&gt;div]:font-medium\" dir=\"rtl\" data-slate-node=\"element\">\n<div><span data-slate-node=\"text\"><span class=\"\" data-slate-leaf=\"true\">\u062a\u0647\u062f\u0641 \u0644\u0627\u0633\u062a\u062c\u0627\u0628\u0629 \u0633\u0631\u064a\u0639\u0629 (\u0634\u0631\u0627\u0621\/\u0627\u0634\u062a\u0631\u0627\u0643)<\/span><\/span><\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<\/div>\n<\/div>\n<h2><b>\u0623\u0647\u0645\u064a\u0629 \u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0648\u0627\u0644\u0625\u0639\u0644\u0627\u0646 \u0644\u0644\u0634\u0631\u0643\u0627\u062a \u0648\u0627\u0644\u0623\u0641\u0631\u0627\u062f<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u0647\u0644 \u062a\u0639\u0644\u0645 \u0623\u0646 &#8220;\u0633\u062a\u0627\u0631\u0628\u0643\u0633&#8221; \u0644\u0645 \u062a\u064f\u0646\u0641\u0642 \u062f\u0648\u0644\u0627\u0631\u064b\u0627 \u0648\u0627\u062d\u062f\u064b\u0627 \u0639\u0644\u0649 \u0625\u0639\u0644\u0627\u0646\u0627\u062a \u062a\u0642\u0644\u064a\u062f\u064a\u0629 \u0641\u064a \u0623\u0648\u0644 10 \u0633\u0646\u0648\u0627\u062a\u061f \u0644\u0643\u0646\u0647\u0627 \u0627\u0633\u062a\u062b\u0645\u0631\u062a \u0641\u064a &#8220;\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u063a\u064a\u0631 \u0627\u0644\u0645\u0631\u0626\u064a\u0629&#8221;&#8230; \u0648\u0647\u0630\u0627 \u0628\u0627\u0644\u0636\u0628\u0637 \u0645\u0627 \u064a\u062c\u0628 \u0623\u0646 \u062a\u062a\u0639\u0644\u0645\u0647 \u0639\u0646 \u0627\u0646\u0648\u0627\u0639 \u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0648\u0627\u0644\u0627\u0639\u0644\u0627\u0646\u060c \u0641\u0644\u0627 \u062a\u0639\u062f \u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0648\u0627\u0644\u0625\u0639\u0644\u0627\u0646 \u0631\u0641\u0627\u0647\u064a\u0629&#8230; \u0628\u0644 \u0647\u0645\u0627 \u0627\u0646\u0638\u0645\u0629 \u0627\u0644\u0645\u0646\u0627\u0639\u0629 \u0644\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0648\u0628\u062f\u0648\u0646\u0647\u0645\u0627:\u00a0<\/span><\/p>\n<ol>\n<li><span style=\"font-weight: 400;\"> \u062a\u062e\u062a\u0641\u064a \u0645\u0646 \u0627\u0644\u0630\u0627\u0643\u0631\u0629 \u0627\u0644\u0633\u0648\u0642\u064a\u0629 \u062e\u0644\u0627\u0644 90 \u064a\u0648\u0645\u064b\u0627<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> \u064a\u064f\u0633\u062a\u0628\u062f\u0644 \u0628\u0643 \u0645\u0646\u0627\u0641\u0633 \u0623\u0642\u0644 \u062c\u0648\u062f\u0629 \u0644\u0643\u0646\u0647 &#8220;\u0623\u0643\u062b\u0631 \u062d\u0636\u0648\u0631\u064b\u0627&#8221;.\u00a0<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> \u062a\u0636\u064a\u0639 \u0641\u0631\u0635\u062a\u0643 \u0641\u064a \u0628\u0646\u0627\u0621 &#8220;\u0627\u0644\u0642\u064a\u0645\u0629 \u0627\u0644\u0639\u0627\u0637\u0641\u064a\u0629&#8221; \u2014 \u0648\u0647\u064a \u0645\u0627 \u064a\u062f\u0641\u0639 \u0627\u0644\u0646\u0627\u0633 \u0644\u062f\u0641\u0639 300% \u0623\u0643\u062b\u0631 \u0645\u0642\u0627\u0628\u0644 \u0646\u0641\u0633 \u0627\u0644\u0645\u0646\u062a\u062c.<\/span><\/li>\n<\/ol>\n<h3><b>\u0627\u0647\u0645\u064a\u0629 \u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0648\u0627\u0644\u0625\u0639\u0644\u0627\u0646 \u0644\u0644\u0645\u0633\u062a\u0642\u0644\u064a\u0646 \u0648\u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u0646\u0627\u0634\u0626\u0629:<\/b><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u064a\u064f\u0636\u0627\u0639\u0641 \u0627\u0644\u0625\u0639\u0644\u0627\u0646 \u0627\u0644\u0630\u0643\u064a \u0641\u0631\u0635\u0643 \u0641\u064a \u062c\u0630\u0628 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0642\u0628\u0644 \u0623\u0646 \u062a\u064f\u0646\u0647\u064a MVP.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u062a\u0628\u0646\u064a \u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0627\u0644\u0645\u0633\u062a\u0645\u0631\u0629 &#8220;\u0627\u0644\u062b\u0642\u0629 \u0627\u0644\u0633\u0644\u0628\u064a\u0629&#8221; \u2014 \u062d\u064a\u062b \u064a\u0634\u062a\u0631\u064a \u0627\u0644\u0646\u0627\u0633 \u0645\u0646\u0643 \u0644\u0623\u0646\u0647\u0645 &#8220;\u0633\u0645\u0639\u0648\u0627 \u0639\u0646\u0643&#8221; \u0648\u0644\u064a\u0633 \u0644\u0623\u0646\u0647\u0645 &#8220;\u064a\u0639\u0631\u0641\u0648\u0646\u0643&#8221;.<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><b>\u0627\u0646\u0648\u0627\u0639 \u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0648\u0627\u0644\u0627\u0639\u0644\u0627\u0646 \u0627\u0644\u062a\u0642\u0644\u064a\u062f\u064a\u0629<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u0644\u0627 \u064a\u0632\u0627\u0644 \u0627\u0644\u062a\u0644\u0641\u0632\u064a\u0648\u0646 \u0648\u0627\u0644\u0625\u0630\u0627\u0639\u0629 \u0648\u0627\u0644\u0635\u062d\u0641 \u062d\u0627\u0636\u0631\u0629 \u0628\u0642\u0648\u0629\u060c \u0644\u0643\u0646 \u062f\u0648\u0631\u0647\u0627 \u062a\u0637\u0648\u0651\u0631 \u0645\u0646 \u0645\u062c\u0631\u062f \u0623\u062f\u0627\u0629 \u0628\u062b \u0625\u0644\u0649 \u0648\u0633\u064a\u0644\u0629 \u062a\u0648\u062b\u064a\u0642 \u0627\u062c\u062a\u0645\u0627\u0639\u064a \u062a\u0645\u0646\u062d \u0627\u0644\u0639\u0644\u0627\u0645\u0627\u062a \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0645\u0635\u062f\u0627\u0642\u064a\u0629 \u064a\u0635\u0639\u0628 \u062a\u062c\u0627\u0647\u0644\u0647\u0627\u060c \u0648\u0647\u0630\u0627 \u0647\u0648 \u0627\u0644\u0633\u0631 \u0627\u0644\u062e\u0641\u064a \u0641\u064a \u0627\u0646\u0648\u0627\u0639 \u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0648\u0627\u0644\u0627\u0639\u0644\u0627\u0646 \u0627\u0644\u062a\u0642\u0644\u064a\u062f\u064a\u0629 \u0627\u0644\u0630\u064a \u0644\u0627 \u064a\u0641\u0647\u0645\u0647 \u0625\u0644\u0627 \u0627\u0644\u0645\u062d\u062a\u0631\u0641\u0648\u0646\u060c \u0641\u0644\u0627 \u062a\u0643\u062a\u0641\u064a \u0647\u0630\u0647 \u0627\u0644\u0642\u0646\u0648\u0627\u062a \u0628\u0625\u064a\u0635\u0627\u0644 \u0627\u0644\u0631\u0633\u0627\u0626\u0644\u060c \u0628\u0644 \u062a\u0628\u0646\u064a \u062b\u0642\u0629 \u062a\u064f\u0639\u0632\u0632 \u062a\u0623\u062b\u064a\u0631 \u0627\u0644\u062d\u0645\u0644\u0627\u062a \u0627\u0644\u0631\u0642\u0645\u064a\u0629\u060c \u0625\u0644\u064a\u0643 \u0623\u0645\u062b\u0644\u0629 \u0639\u0644\u0649 \u0630\u0644\u0643:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u062d\u0645\u0644\u0629 \u0641\u064a \u062c\u0631\u064a\u062f\u0629 \u0627\u0644\u0623\u0647\u0631\u0627\u0645 \u062a\u064f\u0633\u062a\u0639\u0645\u0644 \u0627\u0644\u064a\u0648\u0645 \u0643\u0640 Social Proof \u0641\u064a \u0627\u0644\u062d\u0645\u0644\u0627\u062a \u0627\u0644\u0631\u0642\u0645\u064a\u0629 \u2014 \u201c\u0643\u0645\u0627 \u0646\u064f\u0634\u0631 \u0641\u064a \u0627\u0644\u0623\u0647\u0631\u0627\u0645!\u201d.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0625\u0639\u0644\u0627\u0646 \u0625\u0630\u0627\u0639\u064a \u0641\u064a \u0646\u062c\u0648\u0645 \u0625\u0641 \u0625\u0645 \u064a\u064f\u0633\u062c\u0651\u064e\u0644 \u0648\u064a\u064f\u0639\u0627\u062f \u062a\u0648\u0638\u064a\u0641\u0647 \u0643\u0640 Audio Testimonial \u0641\u064a \u0627\u0644\u062d\u0645\u0644\u0627\u062a \u0627\u0644\u0635\u0648\u062a\u064a\u0629.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0627\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a \u0627\u0644\u062a\u0644\u0641\u0632\u064a\u0648\u0646\u064a\u0629 \u0648\u0627\u0644\u0625\u0630\u0627\u0639\u064a\u0629: \u0645\u0627 \u0632\u0627\u0644\u062a \u062a\u062d\u0642\u0642 \u0623\u0639\u0644\u0649 \u0645\u0639\u062f\u0644 \u0627\u0633\u062a\u062f\u0639\u0627\u0621 \u0644\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 (Top-of-Mind Recall) \u0648\u0641\u0642 \u0628\u064a\u0627\u0646\u0627\u062a Nielsen\u060c \u062e\u0627\u0635\u0629 \u0639\u0646\u062f \u062f\u0645\u062c\u0647\u0627 \u0645\u0639 \u062d\u0645\u0644\u0627\u062a \u0631\u0642\u0645\u064a\u0629.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0627\u0644\u0637\u0628\u0627\u0639\u0629 (\u062c\u0631\u0627\u0626\u062f\u060c \u0645\u062c\u0644\u0627\u062a\u060c \u0643\u062a\u0627\u0644\u0648\u062c\u0627\u062a): \u0627\u0644\u0644\u0645\u0633\u0629 \u0627\u0644\u0645\u0627\u062f\u064a\u0629 \u0639\u0646\u0635\u0631 \u0645\u0645\u064a\u0632 \u0644\u0644\u0625\u0639\u0644\u0627\u0646 \u0627\u0644\u0641\u0627\u062e\u0631 \u0623\u0648 \u0627\u0644\u0645\u0648\u062c\u0651\u064e\u0647 \u0644\u0634\u0631\u064a\u062d\u0629 \u0645\u062d\u062f\u062f\u0629.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0627\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a \u0627\u0644\u062e\u0627\u0631\u062c\u064a\u0629 (Out-of-Home): \u0645\u0646 \u0644\u0648\u062d\u0627\u062a \u0627\u0644\u0637\u0631\u0642 \u0625\u0644\u0649 \u0634\u0627\u0634\u0627\u062a \u0627\u0644\u0645\u0635\u0627\u0639\u062f\u060c \u062a\u0637\u0648\u0631\u062a \u0644\u062a\u0635\u0628\u062d \u062a\u0641\u0627\u0639\u0644\u064a\u0629.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u0625\u062d\u0635\u0627\u0626\u064a\u0629:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u064a\u062b\u0642 68\u066a \u0645\u0646 \u0643\u0628\u0627\u0631 \u0627\u0644\u0633\u0646 \u0628\u0627\u0644\u0625\u0639\u0644\u0627\u0646 \u0627\u0644\u062a\u0644\u0641\u0632\u064a\u0648\u0646\u064a \u0623\u0643\u062b\u0631 \u0645\u0646 \u0623\u064a \u0645\u0635\u062f\u0631 \u0631\u0642\u0645\u064a\u060c \u0628\u064a\u0646\u0645\u0627 \u064a\u062b\u0642 42\u066a \u0645\u0646 \u0627\u0644\u0634\u0628\u0627\u0628 \u0628\u0647 \u0641\u0642\u0637 \u0625\u0630\u0627 \u0631\u0623\u0648\u0647 \u0645\u064f\u0634\u0627\u0631\u064b\u0627 \u0625\u0644\u064a\u0647 \u0639\u0644\u0649 \u0627\u0644\u0633\u0648\u0634\u064a\u0627\u0644 \u0645\u064a\u062f\u064a\u0627.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<h2><b>\u0627\u0646\u0648\u0627\u0639 \u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0648\u0627\u0644\u0627\u0639\u0644\u0627\u0646 \u0627\u0644\u0631\u0642\u0645\u064a\u0629<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u0644\u0645 \u064a\u0639\u062f \u0627\u0644\u0625\u0639\u0644\u0627\u0646 \u0627\u0644\u0631\u0642\u0645\u064a \u0645\u0643\u0627\u0646 \u064a\u0638\u0647\u0631 \u0641\u064a\u0647 \u0625\u0639\u0644\u0627\u0646\u0643\u060c \u0628\u0644 \u0633\u0644\u0648\u0643 \u0630\u0643\u064a \u064a\u0633\u062a\u0647\u062f\u0641 \u0627\u0644\u0644\u062d\u0638\u0629 \u0648\u0627\u0644\u0634\u062e\u0635 \u0648\u0627\u0644\u0631\u0633\u0627\u0644\u0629 \u0627\u0644\u0645\u0646\u0627\u0633\u0628\u0629\u060c \u0625\u0644\u064a\u0643 \u0623\u0628\u0631\u0632 \u0627\u0644\u0623\u0646\u0648\u0627\u0639:<\/span><\/p>\n<ol>\n<li><span style=\"font-weight: 400;\"> \u00a0 <\/span><span style=\"font-weight: 400;\">\u0625\u0639\u0644\u0627\u0646\u0627\u062a \u0648\u0633\u0627\u0626\u0644 \u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a: \u0645\u0646 \u0627\u0644\u062d\u0645\u0644\u0627\u062a \u0627\u0644\u0645\u062f\u0641\u0648\u0639\u0629 \u0627\u0644\u062f\u0642\u064a\u0642\u0629 \u0625\u0644\u0649 \u062a\u062c\u0627\u0631\u0628 \u0627\u0644\u0648\u0627\u0642\u0639 \u0627\u0644\u0645\u0639\u0632\u0632 (AR) \u0645\u062b\u0644 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0627\u0643\u064a\u0627\u062c \u0627\u0644\u0627\u0641\u062a\u0631\u0627\u0636\u064a.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> \u00a0 <\/span><span style=\"font-weight: 400;\">\u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0639\u0628\u0631 \u0645\u062d\u0631\u0643\u0627\u062a \u0627\u0644\u0628\u062d\u062b (SEM &amp; SEO): \u064a\u0639\u062a\u0645\u062f \u0639\u0644\u0649 \u0641\u0647\u0645 \u0646\u064a\u0629 \u0627\u0644\u0628\u062d\u062b \u0648\u0627\u0644\u0633\u064a\u0627\u0642 \u0627\u0644\u0643\u0627\u0645\u0644 \u0644\u0627 \u0645\u062c\u0631\u062f \u0627\u0644\u0643\u0644\u0645\u0627\u062a \u0627\u0644\u0645\u0641\u062a\u0627\u062d\u064a\u0629.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> \u00a0 <\/span><span style=\"font-weight: 400;\">\u0625\u0639\u0627\u062f\u0629 \u0627\u0644\u0627\u0633\u062a\u0647\u062f\u0627\u0641 (Retargeting): \u0644\u0644\u0648\u0635\u0648\u0644 \u0645\u062c\u062f\u062f\u064b\u0627 \u0625\u0644\u0649 \u0632\u0648\u0627\u0631 \u0645\u0648\u0642\u0639\u0643 \u0648\u0632\u064a\u0627\u062f\u0629 \u0641\u0631\u0635 \u0627\u0644\u062a\u062d\u0648\u064a\u0644.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> \u00a0 \u00a0 <\/span><span style=\"font-weight: 400;\">\u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0628\u0627\u0644\u0645\u062d\u062a\u0648\u0649: \u0625\u0646\u0634\u0627\u0621 \u0648\u062a\u0648\u0632\u064a\u0639 \u0645\u062d\u062a\u0648\u0649 \u062c\u0630\u0627\u0628 \u0648\u0645\u062a\u062c\u062f\u062f \u064a\u064f\u0639\u0632\u0632 \u062d\u0636\u0648\u0631 \u0627\u0644\u0639\u0644\u0627\u0645\u0629.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> \u00a0 <\/span><span style=\"font-weight: 400;\">\u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0639\u0628\u0631 \u0627\u0644\u0628\u0631\u064a\u062f \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a: \u0631\u0633\u0627\u0626\u0644 \u0645\u062e\u0635\u0635\u0629 \u0648\u0642\u0648\u0627\u0626\u0645 \u062f\u064a\u0646\u0627\u0645\u064a\u0643\u064a\u0629 \u062a\u062a\u0643\u064a\u0641 \u0645\u0639 \u0633\u0644\u0648\u0643 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0641\u064a \u0627\u0644\u0648\u0642\u062a \u0627\u0644\u0641\u0639\u0644\u064a.<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">\u0633\u0631 \u0641\u0639\u0627\u0644\u064a\u0629 \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a \u0627\u0644\u0631\u0642\u0645\u064a\u0629:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u062a\u0623\u062a\u064a \u0623\u0641\u0636\u0644 \u0627\u0644\u0646\u062a\u0627\u0626\u062c \u063a\u0627\u0644\u0628\u064b\u0627 \u0645\u0646 \u062d\u0645\u0644\u0627\u062a \u0627\u0644\u062a\u0630\u0643\u064a\u0631\u061b \u0641\u0627\u0644\u0625\u0639\u0644\u0627\u0646 \u0627\u0644\u0630\u064a \u064a\u064f\u0639\u0631\u0636 \u0628\u0639\u062f \u0623\u064a\u0627\u0645 \u0645\u0646 \u0627\u0644\u0632\u064a\u0627\u0631\u0629 \u0627\u0644\u0623\u0648\u0644\u0649 \u064a\u064f\u062d\u0642\u0642 \u0645\u0639\u062f\u0644 \u062a\u062d\u0648\u064a\u0644 \u0623\u0639\u0644\u0649.<\/span><\/p>\n<div class=\"w-full mt-[1.4em] mb-[1px]\">\n<h2 class=\"font-[600] py-[3px] text-[1.5em]\" dir=\"rtl\" data-slate-node=\"element\" data-anchor=\"2%D9%85%D8%B3%D8%AA%D9%82%D8%A8%D9%84%D8%A7%D9%84%D8%A5%D8%B9%D9%84%D8%A7%D9%86%3A%D8%A7%D9%84%D8%B0%D9%83%D8%A7%D8%A1%D8%A7%D9%84%D8%A7%D8%B5%D8%B7%D9%86%D8%A7%D8%B9%D9%8A%D9%88%D8%A7%D9%84%D8%AA%D9%82%D9%86%D9%8A%D8%A7%D8%AA%D8%A7%D9%84%D8%AD%D8%AF%D9%8A%D8%AB%D8%A9(h2)%5B%D9%82%D8%B3%D9%85%D8%AC%D8%AF%D9%8A%D8%AF%5D\" data-slug=\"2%D9%85%D8%B3%D8%AA%D9%82%D8%A8%D9%84%D8%A7%D9%84%D8%A5%D8%B9%D9%84%D8%A7%D9%86%3A%D8%A7%D9%84%D8%B0%D9%83%D8%A7%D8%A1%D8%A7%D9%84%D8%A7%D8%B5%D8%B7%D9%86%D8%A7%D8%B9%D9%8A%D9%88%D8%A7%D9%84%D8%AA%D9%82%D9%86%D9%8A%D8%A7%D8%AA%D8%A7%D9%84%D8%AD%D8%AF%D9%8A%D8%AB%D8%A9(h2)%5B%D9%82%D8%B3%D9%85%D8%AC%D8%AF%D9%8A%D8%AF%5D46\"><span data-slate-node=\"text\"><span class=\"\" data-slate-leaf=\"true\">2. \u0645\u0633\u062a\u0642\u0628\u0644 \u0627\u0644\u0625\u0639\u0644\u0627\u0646: \u0627\u0644\u0630\u0643\u0627\u0621 \u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a \u0648\u0627\u0644\u062a\u0642\u0646\u064a\u0627\u062a \u0627\u0644\u062d\u062f\u064a\u062b\u0629\u00a0<\/span><\/span><\/h2>\n<\/div>\n<div class=\"w-full my-[1px]\">\n<div class=\"py-[3px]\" dir=\"rtl\" data-slate-node=\"element\"><span data-slate-node=\"text\"><span class=\"\" data-slate-leaf=\"true\">\u0644\u0645 \u064a\u0639\u062f \u0627\u0644\u0625\u0639\u0644\u0627\u0646 \u064a\u0639\u062a\u0645\u062f \u0639\u0644\u0649 \u0627\u0644\u062d\u062f\u0633\u060c \u0628\u0644 \u0623\u0635\u0628\u062d \u0639\u0644\u0645\u0627\u064b \u062a\u0642\u0648\u062f\u0647 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a. \u062f\u0645\u062c \u0627\u0644\u062a\u0642\u0646\u064a\u0627\u062a \u0627\u0644\u062d\u062f\u064a\u062b\u0629 \u0647\u0648 \u0645\u0627 \u064a\u0641\u0631\u0642 \u0628\u064a\u0646 \u062d\u0645\u0644\u0629 &#8220;\u0639\u0627\u062f\u064a\u0629&#8221; \u0648\u062d\u0645\u0644\u0629 &#8220;\u0627\u0633\u062a\u062b\u0646\u0627\u0626\u064a\u0629&#8221;:<\/span><\/span><\/div>\n<\/div>\n<div class=\"w-full my-[1px]\">\n<div class=\"flex flex-row ps-[2px]\" dir=\"rtl\" data-slate-node=\"element\"><span class=\"select-none flex flex-row justify-center items-center h-[30px] w-[24px] me-[2px] whitespace-nowrap flex-shrink-0 li-decorator\" contenteditable=\"false\"><span class=\"font-sans font-normal text-[24px]\">\u2022<\/span><\/span><span class=\"flex-1 py-[3px] font-normal text-[16px] text-[var(--text-primary)]\"><span data-slate-node=\"text\"><span class=\"font-[600]\" data-slate-leaf=\"true\">\u0627\u0644\u0630\u0643\u0627\u0621 \u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a (AI):<\/span><\/span><span data-slate-node=\"text\"><span class=\"\" data-slate-leaf=\"true\"> \u064a\u0633\u062a\u062e\u062f\u0645 \u0644\u062a\u062d\u0644\u064a\u0644 \u0633\u0644\u0648\u0643 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643 \u0648\u062a\u0648\u0642\u0639 \u0645\u0627 \u0633\u064a\u0628\u062d\u062b \u0639\u0646\u0647 \u0627\u0644\u0639\u0645\u064a\u0644 \u0642\u0628\u0644 \u0623\u0646 \u064a\u0643\u062a\u0628\u0647\u060c \u0628\u0627\u0644\u0625\u0636\u0627\u0641\u0629 \u0625\u0644\u0649 \u062a\u062e\u0635\u064a\u0635 \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a \u0628\u0634\u0643\u0644 \u0641\u0627\u0626\u0642 (Hyper-Personalization).<\/span><\/span><\/span><\/div>\n<\/div>\n<div class=\"w-full my-[1px]\">\n<div class=\"flex flex-row ps-[2px]\" dir=\"rtl\" data-slate-node=\"element\"><span class=\"select-none flex flex-row justify-center items-center h-[30px] w-[24px] me-[2px] whitespace-nowrap flex-shrink-0 li-decorator\" contenteditable=\"false\"><span class=\"font-sans font-normal text-[24px]\">\u2022<\/span><\/span><span class=\"flex-1 py-[3px] font-normal text-[16px] text-[var(--text-primary)]\"><span data-slate-node=\"text\"><span class=\"font-[600]\" data-slate-leaf=\"true\">\u0627\u0644\u0648\u0627\u0642\u0639 \u0627\u0644\u0645\u0639\u0632\u0632 (AR):<\/span><\/span><span data-slate-node=\"text\"><span class=\"\" data-slate-leaf=\"true\"> \u064a\u0633\u0645\u062d \u0644\u0644\u0639\u0645\u0644\u0627\u0621 \u0628\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0641\u062a\u0631\u0627\u0636\u064a\u0627\u064b (\u0645\u062b\u0644 \u062a\u062c\u0631\u0628\u0629 \u0646\u0638\u0627\u0631\u0629 \u0623\u0648 \u0642\u0637\u0639\u0629 \u0623\u062b\u0627\u062b \u0641\u064a \u0645\u0646\u0632\u0644\u0647\u0645) \u0642\u0628\u0644 \u0627\u0644\u0634\u0631\u0627\u0621\u060c \u0645\u0645\u0627 \u064a\u0631\u0641\u0639 \u0645\u0639\u062f\u0644\u0627\u062a \u0627\u0644\u062a\u062d\u0648\u064a\u0644 \u0628\u0634\u0643\u0644 \u0645\u0630\u0647\u0644.<\/span><\/span><\/span><\/div>\n<\/div>\n<div class=\"w-full my-[1px]\" data-slate-fragment=\"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\">\n<div class=\"flex flex-row ps-[2px]\" dir=\"rtl\" data-slate-node=\"element\"><span class=\"select-none flex flex-row justify-center items-center h-[30px] w-[24px] me-[2px] whitespace-nowrap flex-shrink-0 li-decorator\" contenteditable=\"false\"><span class=\"font-sans font-normal text-[24px]\">\u2022<\/span><\/span><span class=\"flex-1 py-[3px] font-normal text-[16px] text-[var(--text-primary)]\"><span data-slate-node=\"text\"><span class=\"font-[600]\" data-slate-leaf=\"true\">\u0627\u0644\u062a\u0639\u0644\u0645 \u0627\u0644\u0622\u0644\u064a (Machine Learning):<\/span><\/span><span data-slate-node=\"text\"><span class=\"\" data-slate-leaf=\"true\"> \u064a\u0633\u0627\u0639\u062f \u0641\u064a \u062a\u062d\u0633\u064a\u0646 \u0645\u064a\u0632\u0627\u0646\u064a\u0629 \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a \u062a\u0644\u0642\u0627\u0626\u064a\u0627\u064b \u0648\u062a\u0648\u062c\u064a\u0647\u0647\u0627 \u0644\u0644\u0645\u0646\u0635\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u062d\u0642\u0642 \u0623\u0639\u0644\u0649 \u0639\u0627\u0626\u062f (ROI).<\/span><\/span><\/span><\/div>\n<\/div>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<h2><b>\u0627\u0646\u0648\u0627\u0639 \u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0648\u0627\u0644\u0627\u0639\u0644\u0627\u0646 \u0627\u0644\u0645\u0628\u0627\u0634\u0631\u0629 \u0648\u063a\u064a\u0631 \u0627\u0644\u0645\u0628\u0627\u0634\u0631\u0629<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u062a\u0646\u0642\u0633\u0645 \u0627\u0646\u0648\u0627\u0639 \u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0648\u0627\u0644\u0627\u0639\u0644\u0627\u0646 \u0625\u0644\u0649 \u0623\u0633\u0644\u0648\u0628\u064a\u0646 \u0623\u0633\u0627\u0633\u064a\u064a\u0646: \u0645\u0628\u0627\u0634\u0631 \u064a\u0647\u062f\u0641 \u0644\u0644\u0628\u064a\u0639 \u0627\u0644\u0641\u0648\u0631\u064a\u060c \u0648\u063a\u064a\u0631 \u0645\u0628\u0627\u0634\u0631 \u064a\u0628\u0646\u064a \u0639\u0644\u0627\u0642\u0629 \u0637\u0648\u064a\u0644\u0629 \u0627\u0644\u0645\u062f\u0649 \u0645\u0639 \u0627\u0644\u062c\u0645\u0647\u0648\u0631.<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\"> \u00a0 \u00a0 \u00a0 <\/span><span style=\"font-weight: 400;\">\u0627\u0644\u0625\u0639\u0644\u0627\u0646 \u0627\u0644\u0645\u0628\u0627\u0634\u0631 \u064a\u0642\u0648\u0644: &#8220;\u0627\u0634\u062a\u0631\u0650 \u0627\u0644\u0622\u0646&#8221;.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> \u00a0 \u00a0 \u00a0 <\/span><span style=\"font-weight: 400;\">\u0627\u0644\u0625\u0639\u0644\u0627\u0646 \u063a\u064a\u0631 \u0627\u0644\u0645\u0628\u0627\u0634\u0631 \u064a\u0642\u0648\u0644: &#8220;\u0623\u0646\u062a \u0645\u0646 \u0627\u0644\u0646\u0648\u0639 \u0627\u0644\u0630\u064a \u064a\u0633\u062a\u062d\u0642 \u0647\u0630\u0627&#8221;.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> \u00a0 \u00a0 \u00a0 <\/span><span style=\"font-weight: 400;\">\u0627\u0644\u062b\u0627\u0646\u064a \u064a\u0628\u064a\u0639 \u0623\u0643\u062b\u0631\u2026 \u0648\u0627\u0644\u0623\u0648\u0644 \u064a\u064f\u0633\u062a\u062e\u062f\u0645 \u0641\u0642\u0637 \u0639\u0646\u062f\u0645\u0627 \u064a\u0643\u0648\u0646 \u0627\u0644\u0639\u0645\u064a\u0644 \u0641\u064a \u0648\u0636\u0639 \u0627\u0644\u0634\u0631\u0627\u0621.<\/span><\/li>\n<\/ul>\n<h3><b>\u0623\u0645\u062b\u0644\u0629 \u0639\u0644\u0649 \u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0648\u0627\u0644\u0625\u0639\u0644\u0627\u0646 \u063a\u064a\u0631 \u0627\u0644\u0645\u0628\u0627\u0634\u0631\u0629<\/b><\/h3>\n<ol>\n<li><span style=\"font-weight: 400;\"> \u00a0 \u00a0 <\/span><span style=\"font-weight: 400;\">\u0641\u064a\u0644\u0645 \u0642\u0635\u064a\u0631 \u064a\u064f\u0638\u0647\u0631 \u0631\u0648\u062a\u064a\u0646 \u0635\u0628\u0627\u062d\u064a \u0644\u0633\u064a\u062f\u0629 \u0646\u0627\u062c\u062d\u0629 \u0648\u062e\u0644\u0641\u0647\u0627 \u0643\u0648\u0628 \u0642\u0647\u0648\u0629 \u0645\u0646 \u0639\u0644\u0627\u0645\u062a\u0643.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> \u00a0 \u00a0 <\/span><span style=\"font-weight: 400;\">\u0645\u0646\u0634\u0648\u0631 \u0639\u0646 \u062a\u062d\u062f\u064a\u0627\u062a \u0627\u0644\u0623\u0645\u0648\u0645\u0629 \u062a\u0638\u0647\u0631 \u0641\u064a\u0647 \u0645\u0646\u062a\u062c\u0627\u062a\u0643 \u0643\u062d\u0644 \u0636\u0645\u0646\u064a.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> \u00a0 \u00a0 <\/span><span style=\"font-weight: 400;\">\u0642\u0635\u0629 \u0639\u0644\u0649 \u0625\u0646\u0633\u062a\u062c\u0631\u0627\u0645 \u0644\u0645\u0648\u0638\u0641\u0629 \u062a\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0645\u0646\u062a\u062c \u062f\u0648\u0646 \u0630\u0643\u0631\u0647.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> \u00a0 \u00a0 <\/span><span style=\"font-weight: 400;\">\u0625\u0639\u0644\u0627\u0646\u0627\u062a \u0639\u0627\u0637\u0641\u064a\u0629 \u0645\u062b\u0644 \u062d\u0645\u0644\u0627\u062a Coca-Cola \u0627\u0644\u062a\u064a \u062a\u0639\u0632\u0632 \u0647\u0648\u064a\u0629 \u0627\u0644\u0639\u0644\u0627\u0645\u0629.<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<h3><b>\u0623\u0645\u062b\u0644\u0629 \u0639\u0644\u0649 \u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0648\u0627\u0644\u0625\u0639\u0644\u0627\u0646 \u0627\u0644\u0645\u0628\u0627\u0634\u0631\u0629<\/b><\/h3>\n<ol>\n<li><span style=\"font-weight: 400;\"> \u00a0 \u00a0 <\/span><span style=\"font-weight: 400;\">\u0625\u0639\u0644\u0627\u0646 \u062a\u0644\u0641\u0632\u064a\u0648\u0646\u064a \u0644\u0644\u0628\u064a\u0639 \u0627\u0644\u0641\u0648\u0631\u064a (DRTV).<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> \u00a0 <\/span><span style=\"font-weight: 400;\"><a href=\"https:\/\/epushagency.eg\/ar\/%d8%a7%d8%b1%d8%b3%d8%a7%d9%84-%d8%b1%d8%b3%d8%a7%d8%a6%d9%84-sms-%d8%a8%d8%a7%d8%b3%d9%85-%d8%b4%d8%b1%d9%83%d8%aa%d9%83\/\" target=\"_blank\" rel=\"noopener\">\u0627\u0631\u0633\u0627\u0644 \u0631\u0633\u0627\u0626\u0644 sms \u0628\u0627\u0633\u0645 \u0634\u0631\u0643\u062a\u0643<\/a>\u060c \u0628\u0645\u0639\u062f\u0644 \u0641\u062a\u062d \u064a\u0642\u0627\u0631\u0628 98% \u0645\u0642\u0627\u0631\u0646\u0629 \u0628\u064020% \u0644\u0644\u0628\u0631\u064a\u062f \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a.<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">\u0625\u062d\u0635\u0627\u0626\u064a\u0629 \u0635\u0627\u062f\u0645\u0629:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u062a\u064f\u062d\u0642\u0642 \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a \u063a\u064a\u0631 \u0627\u0644\u0645\u0628\u0627\u0634\u0631\u0629 \u062a\u0641\u0627\u0639\u0644\u064b\u0627 \u0623\u0639\u0644\u0649 \u0628\u0640300% \u0648\u062a\u062d\u0627\u0641\u0638 \u0639\u0644\u0649 \u0648\u0644\u0627\u0621 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643 5 \u0645\u0631\u0627\u062a \u0623\u0637\u0648\u0644.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<h2><b>\u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0648\u0627\u0644\u0625\u0639\u0644\u0627\u0646 \u0627\u0644\u0645\u0628\u062a\u0643\u0631\u0629 (\u063a\u064a\u0631 \u0627\u0644\u062a\u0642\u0644\u064a\u062f\u064a\u0629)<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u0644\u0627 \u064a\u064f\u0634\u0627\u0647\u062f \u0627\u0644\u0625\u0639\u0644\u0627\u0646 \u0627\u0644\u0645\u0628\u062a\u0643\u0631 \u2026\u0628\u0644 \u064a\u064f\u062e\u062a\u0628\u0631\u060c \u0647\u0630\u0627 \u0647\u0648 \u062c\u0648\u0647\u0631 \u0627\u0646\u0648\u0627\u0639 \u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0648\u0627\u0644\u0627\u0639\u0644\u0627\u0646 \u0627\u0644\u062a\u064a \u062a\u0643\u0633\u0631 \u0627\u0644\u0642\u0627\u0644\u0628\u060c \u062d\u064a\u062b \u064a\u0635\u0628\u062d \u0627\u0644\u0639\u0645\u064a\u0644 \u062c\u0632\u0621\u064b\u0627 \u0645\u0646 \u0627\u0644\u062d\u0645\u0644\u0629 \u0644\u0627 \u0645\u062c\u0631\u062f \u0645\u062a\u0644\u0642\u064d\u060c \u0625\u0644\u064a\u0643 \u0623\u0645\u062b\u0644\u0629 \u062d\u0642\u064a\u0642\u064a\u0629 \u0639\u0644\u0649 \u0647\u0630\u0627:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0644\u0639\u0628\u0629 &#8220;\u0627\u0643\u0634\u0637 \u0648\u0627\u0631\u0628\u062d&#8221; \u0645\u0646 \u0634\u0631\u0643\u0629 \u0628\u064a\u0646\u062c\u0648 \u0641\u064a \u0645\u0635\u0631 \u0628\u0631\u0645\u0632 \u062e\u0635\u0645 \u064a\u064f\u0633\u062a\u062e\u062f\u0645 \u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u064b\u0627 \u2014 \u062f\u0645\u062c \u0628\u064a\u0646 \u0627\u0644\u062a\u0642\u0644\u064a\u062f\u064a \u0648\u0627\u0644\u0631\u0642\u0645\u064a.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0645\u0637\u0639\u0645 \u0641\u064a \u062f\u0628\u064a \u0648\u0632\u0651\u0639 &#8220;\u0641\u0648\u0627\u062a\u064a\u0631 \u0648\u0647\u0645\u064a\u0629&#8221; \u062a\u062a\u062d\u0648\u0644 \u0639\u0628\u0631 \u062a\u0637\u0628\u064a\u0642 \u062e\u0627\u0635 \u0625\u0644\u0649 \u0642\u0633\u064a\u0645\u0629 \u062e\u0635\u0645 \u2014 \u064a\u062c\u0645\u0639 \u0628\u064a\u0646 \u0627\u0644\u063a\u0645\u0648\u0636 \u0648\u0627\u0644\u062a\u0634\u0648\u064a\u0642.<\/span><\/li>\n<\/ul>\n<h3><b>\u0623\u0647\u0645 \u0623\u0646\u0648\u0627\u0639 \u0628\u0627\u0631\u0632\u0629:<\/b><\/h3>\n<ol>\n<li><span style=\"font-weight: 400;\"> \u00a0 <\/span><span style=\"font-weight: 400;\">\u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0643\u0627\u0645\u0646 (Guerrilla Marketing): \u064a\u0639\u062a\u0645\u062f \u0639\u0644\u0649 \u0627\u0644\u0645\u0641\u0627\u062c\u0623\u0629 \u0648\u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0645\u0639 \u0627\u0644\u0628\u064a\u0626\u0629\u060c \u0645\u062b\u0644 \u0648\u0636\u0639 \u062a\u0645\u062b\u0627\u0644 \u063a\u0631\u064a\u0628 \u064a\u062b\u064a\u0631 \u0627\u0644\u0641\u0636\u0648\u0644 \u0648\u064a\u0646\u062a\u0634\u0631 \u0639\u0644\u0649 \u0648\u0633\u0627\u0626\u0644 \u0627\u0644\u062a\u0648\u0627\u0635\u0644.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> \u00a0 <\/span><span style=\"font-weight: 400;\">\u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0639\u0628\u0631 \u0627\u0644\u0648\u0627\u0642\u0639 \u0627\u0644\u0645\u0639\u0632\u0632 (AR) \u0648\u0627\u0644\u0627\u0641\u062a\u0631\u0627\u0636\u064a (VR): \u064a\u064f\u062a\u064a\u062d \u0644\u0644\u0639\u0645\u064a\u0644 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0646\u062a\u062c \u0623\u0648 \u0627\u0644\u062e\u062f\u0645\u0629 \u0628\u0634\u0643\u0644 \u062a\u0641\u0627\u0639\u0644\u064a.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> \u00a0 <\/span><span style=\"font-weight: 400;\">\u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0639\u0635\u0628\u064a (Neuromarketing): \u0642\u064a\u0627\u0633 \u0631\u062f\u0648\u062f \u0627\u0644\u0641\u0639\u0644 \u0627\u0644\u0644\u0627\u0648\u0627\u0639\u064a\u0629 \u0644\u0636\u0645\u0627\u0646 \u0623\u0642\u0635\u0649 \u062a\u0623\u062b\u064a\u0631 \u0644\u0644\u062d\u0645\u0644\u0629.<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<h2><b>\u0643\u064a\u0641\u064a\u0629 \u0627\u062e\u062a\u064a\u0627\u0631 \u0646\u0648\u0639 \u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0648\u0627\u0644\u0625\u0639\u0644\u0627\u0646 \u0627\u0644\u0645\u0646\u0627\u0633\u0628 \u0644\u0639\u0645\u0644\u0643<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u0644\u0627 \u062a\u062e\u062a\u0627\u0631 \u0627\u0646\u0648\u0627\u0639 \u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0648\u0627\u0644\u0627\u0639\u0644\u0627\u0646 \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0645\u0627 \u064a\u0641\u0639\u0644\u0647 \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u060c \u0628\u0644 \u0639\u0644\u0649 \u0627\u0644\u0645\u0643\u0627\u0646 \u0627\u0644\u0630\u064a \u064a\u0639\u064a\u0634 \u0641\u064a\u0647 \u0639\u0645\u064a\u0644\u0643 \u0646\u0641\u0633\u064a\u064b\u0627\u060c \u0625\u0644\u064a\u0643 \u0623\u0647\u0645 \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0623\u0633\u0627\u0633\u064a\u0629 \u0644\u0627\u062e\u062a\u064a\u0627\u0631 \u0627\u0644\u0646\u0648\u0639 \u0627\u0644\u0645\u0646\u0627\u0633\u0628:<\/span><\/p>\n<ol>\n<li><span style=\"font-weight: 400;\"> \u0627\u0644\u062c\u0645\u0647\u0648\u0631 \u0627\u0644\u0645\u0633\u062a\u0647\u062f\u0641: \u0623\u064a\u0646 \u064a\u0642\u0636\u064a \u0648\u0642\u062a\u0647\u061f \u0648\u0645\u0627 \u0646\u0648\u0639 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0627\u0644\u0630\u064a \u064a\u0633\u062a\u0647\u0644\u0643\u0647\u061f \u0627\u0633\u062a\u062e\u062f\u0645 \u0623\u062f\u0648\u0627\u062a \u0645\u062b\u0644 Google Analytics\u0648Facebook Audience Insights.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> \u0645\u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u0644: \u062a\u0645\u064a\u0644 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u0646\u0627\u0634\u0626\u0629 \u0644\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a \u0627\u0644\u0645\u0628\u0627\u0634\u0631\u0629 \u0644\u0644\u062a\u062d\u0648\u064a\u0644\u060c \u0628\u064a\u0646\u0645\u0627 \u062a\u064f\u0631\u0643\u0632 \u0627\u0644\u0639\u0644\u0627\u0645\u0627\u062a \u0627\u0644\u0631\u0627\u0633\u062e\u0629 \u0639\u0644\u0649 \u063a\u064a\u0631 \u0627\u0644\u0645\u0628\u0627\u0634\u0631 \u0644\u0628\u0646\u0627\u0621 \u0627\u0644\u0648\u0644\u0627\u0621.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> \u0627\u0644\u0645\u064a\u0632\u0627\u0646\u064a\u0629: \u0631\u0643\u0651\u0632 \u0639\u0644\u0649 \u0643\u0641\u0627\u0621\u0629 \u0627\u0644\u0625\u0646\u0641\u0627\u0642\u061b \u0625\u0639\u0644\u0627\u0646\u0627\u062a \u0627\u0644\u0633\u0648\u0634\u064a\u0627\u0644 \u0642\u062f \u062a\u0643\u0648\u0646 \u0623\u0642\u0644 \u062a\u0643\u0644\u0641\u0629 \u0644\u0643\u0646\u0647\u0627 \u062a\u062d\u062a\u0627\u062c \u0648\u0642\u062a\u064b\u0627 \u0644\u0644\u0625\u062f\u0627\u0631\u0629.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> \u0627\u0644\u0647\u062f\u0641: \u0648\u0639\u064a \u0628\u0627\u0644\u0639\u0644\u0627\u0645\u0629\u060c \u0645\u0628\u064a\u0639\u0627\u062a\u060c \u0623\u0648 \u062a\u0648\u0644\u064a\u062f \u0639\u0645\u0644\u0627\u0621 \u0645\u062d\u062a\u0645\u0644\u064a\u0646\u060c \u0641\u0643\u0644 \u0647\u062f\u0641 \u064a\u0642\u0648\u062f \u0625\u0644\u0649 \u0646\u0648\u0639 \u0645\u062e\u062a\u0644\u0641 \u0645\u0646 \u0627\u0644\u0625\u0639\u0644\u0627\u0646.<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">\u0627\u062e\u062a\u0628\u0627\u0631 \u0639\u0645\u0644\u064a:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0627\u0633\u0623\u0644 \u0646\u0641\u0633\u0643: &#8220;\u0647\u0644 \u0639\u0645\u064a\u0644\u064a \u064a\u0634\u062a\u0631\u064a \u0628\u0639\u0642\u0644\u0647\u060c \u0623\u0645 \u0628\u0642\u0644\u0628\u0647\u060c \u0623\u0645 \u0628\u063a\u0631\u0648\u0631\u0647\u061f&#8221;<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0627\u0644\u0639\u0642\u0644 \u2192 \u0625\u0639\u0644\u0627\u0646\u0627\u062a \u0645\u0642\u0627\u0631\u0646\u0629 \u0648\u0639\u0631\u0648\u0636.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0627\u0644\u0642\u0644\u0628 \u2192 \u0642\u0635\u0635 \u0648\u062a\u062c\u0627\u0631\u0628 \u0639\u0627\u0637\u0641\u064a\u0629.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0627\u0644\u063a\u0631\u0648\u0631 \u2192 \u0625\u0639\u0644\u0627\u0646\u0627\u062a \u0646\u062e\u0628\u0648\u064a\u0629 \u0648\u062d\u0635\u0631\u064a\u0629.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<h2><b>\u0623\u0634\u0647\u0631 \u0627\u0644\u0623\u062e\u0637\u0627\u0621 \u0641\u064a \u062d\u0645\u0644\u0627\u062a \u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0648\u0627\u0644\u0625\u0639\u0644\u0627\u0646<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u062d\u062a\u0649 \u0623\u0641\u0636\u0644 \u0627\u0644\u0623\u0641\u0643\u0627\u0631 \u062a\u0641\u0634\u0644 \u0625\u0630\u0627 \u063a\u0627\u0628 \u0627\u0644\u062a\u062e\u0637\u064a\u0637 \u0627\u0644\u0630\u0643\u064a \u0648\u0627\u0644\u062a\u0648\u0642\u064a\u062a \u0627\u0644\u0635\u062d\u064a\u062d\u061b \u0641\u0644\u0627 \u064a\u0639\u062a\u0645\u062f \u0646\u062c\u0627\u062d \u0627\u0646\u0648\u0627\u0639 \u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0648\u0627\u0644\u0627\u0639\u0644\u0627\u0646 \u0639\u0644\u0649 \u062d\u062c\u0645 \u0627\u0644\u0645\u064a\u0632\u0627\u0646\u064a\u0629 \u0628\u0644 \u0639\u0644\u0649 \u0641\u0647\u0645 \u0633\u0644\u0648\u0643 \u0627\u0644\u062c\u0645\u0647\u0648\u0631 \u0648\u0644\u062d\u0638\u0629 \u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0627\u0644\u0645\u062b\u0627\u0644\u064a\u0629\u060c \u0625\u0644\u064a\u0643 \u0623\u0647\u0645 \u0627\u0644\u0623\u062e\u0637\u0627\u0621 \u0634\u0627\u0626\u0639\u0629:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0627\u0637\u0644\u0627\u0642 \u062d\u0645\u0644\u0629 \u062a\u062e\u0641\u064a\u0636\u0627\u062a \u0623\u062b\u0646\u0627\u0621 \u0631\u0643\u0648\u062f \u0627\u0644\u0633\u0648\u0642\u060c \u0645\u0627 \u064a\u064f\u0639\u0632\u0632 \u0635\u0648\u0631\u0629 \u0627\u0644\u064a\u0623\u0633 \u0628\u062f\u0644 \u0627\u0644\u0641\u0631\u0635\u0629.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0646\u0641\u0633 \u0627\u0644\u0631\u0633\u0627\u0644\u0629 \u0641\u064a \u0631\u0645\u0636\u0627\u0646 \u0643\u0645\u0627 \u0641\u064a \u0628\u0642\u064a\u0629 \u0627\u0644\u0639\u0627\u0645\u060c \u0631\u063a\u0645 \u0627\u062e\u062a\u0644\u0627\u0641 \u0627\u0644\u0633\u064a\u0627\u0642 \u0627\u0644\u0639\u0627\u0637\u0641\u064a.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u062a\u062c\u0627\u0647\u0644 \u0627\u0644\u062a\u062d\u0648\u0644\u0627\u062a \u0627\u0644\u0645\u0648\u0633\u0645\u064a\u0629 \u0641\u064a \u0627\u0644\u0633\u0644\u0648\u0643 (\u0645\u062b\u0644 \u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u0628\u062d\u062b \u0639\u0646 \u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u062a\u062e\u0633\u064a\u0633 \u0641\u064a \u064a\u0646\u0627\u064a\u0631 \u2013 \u0645\u0635\u062f\u0631: Google Trends Egypt).<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0639\u0644\u0649 \u0627\u0644\u062a\u0643\u0644\u0641\u0629 \u0628\u062f\u0644 \u0627\u0644\u0639\u0627\u0626\u062f (ROI) \u0628\u0645\u0637\u0627\u0631\u062f\u0629 \u0623\u0631\u062e\u0635 \u0645\u0646\u0635\u0629 \u0644\u0627 \u0627\u0644\u0623\u0643\u062b\u0631 \u0631\u0628\u062d\u064a\u0629.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0639\u062f\u0645 \u0625\u062c\u0631\u0627\u0621 A\/B Testing \u0648\u0627\u0644\u0627\u0639\u062a\u0645\u0627\u062f \u0639\u0644\u0649 \u0627\u0644\u062d\u062f\u0633 \u0628\u062f\u0644 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0627\u0647\u0645\u0627\u0644 \u0627\u0644\u0647\u0648\u064a\u0629 \u0627\u0644\u0628\u0635\u0631\u064a\u0629 \u0623\u0648 \u062c\u0648\u062f\u0629 \u0627\u0644\u062a\u0635\u0648\u064a\u0631\u060c \u0645\u0627 \u064a\u0647\u062f\u0631 \u0627\u0644\u0645\u0627\u0644 \u062d\u062a\u0649 \u0644\u0648 \u0643\u0627\u0646\u062a \u0627\u0644\u0641\u0643\u0631\u0629 \u0631\u0627\u0626\u0639\u0629.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u062a\u0642\u0644\u064a\u062f \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u064a\u0646 \u0628\u062f\u0644 \u0627\u0628\u062a\u0643\u0627\u0631 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u062a\u0639\u0643\u0633 \u062a\u0641\u0631\u062f\u0643.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u062a\u0648\u0642\u0641 \u0627\u0644\u062d\u0645\u0644\u0627\u062a \u0645\u0628\u0643\u0631\u064b\u0627\u061b \u0628\u0646\u0627\u0621 \u0627\u0644\u062b\u0642\u0629 \u064a\u062a\u0637\u0644\u0628 7\u201313 \u062a\u0639\u0631\u0651\u0636\u064b\u0627 \u0642\u0628\u0644 \u062a\u062d\u0648\u0644 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0625\u0644\u0649 \u0639\u0645\u064a\u0644.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u0642\u0627\u0639\u062f\u0629 \u0630\u0647\u0628\u064a\u0629:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0642\u062f \u062a\u062d\u0627\u0641\u0638 \u0625\u0639\u0627\u062f\u0629 \u0635\u064a\u0627\u063a\u0629 \u0627\u0644\u0625\u0639\u0644\u0627\u0646 \u0643\u0644 45 \u064a\u0648\u0645\u064b\u0627 \u0639\u0644\u0649 60\u066a \u0645\u0646 \u0641\u0639\u0627\u0644\u064a\u062a\u0647.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0645\u0627\u0630\u0627 \u0644\u0648 \u0623\u062e\u0628\u0631\u062a\u0643 \u0623\u0646 \u0647\u0646\u0627\u0643 \u0637\u0631\u064a\u0642\u0629 \u0648\u0627\u062d\u062f\u0629&#8230; \u062a\u062c\u0645\u0639 \u0628\u064a\u0646 \u0641\u0639\u0627\u0644\u064a\u0629 \u0627\u0646\u0648\u0627\u0639 \u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0648\u0627\u0644\u0627\u0639\u0644\u0627\u0646 \u0627\u0644\u062a\u0642\u0644\u064a\u062f\u064a\u0629 \u0648\u0627\u0644\u0631\u0642\u0645\u064a\u0629 \u0648\u0627\u0644\u0645\u0628\u062a\u0643\u0631\u0629\u061f\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0641\u0644\u0627 \u062a\u0639\u062f e_push \u0645\u062c\u0631\u062f \u0645\u0646\u0635\u0629&#8230; \u0628\u0644 \u0647\u064a &#8220;\u062f\u0645\u0627\u063a\u0643 \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a \u0627\u0644\u062e\u0627\u0631\u062c\u064a&#8221;\u060c \u0641\u0647\u064a <a href=\"https:\/\/epushagency.eg\/ar\/%d8%a3%d9%81%d8%b6%d9%84-%d8%b4%d8%b1%d9%83%d8%a9-%d8%af%d8%b9%d8%a7%d9%8a%d8%a9-%d9%88%d8%a7%d8%b9%d9%84%d8%a7%d9%86-%d9%81%d9%8a-%d9%85%d8%b5%d8%b1-2\/\" target=\"_blank\" rel=\"noopener\">\u0627\u0641\u0636\u0644 \u0634\u0631\u0643\u0629 \u062a\u0633\u0648\u064a\u0642 \u0641\u064a \u0645\u0635\u0631<\/a> \u0628\u0641\u0636\u0644:\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u062a\u062d\u0644\u064a\u0644 \u0633\u0644\u0648\u0643\u064a \u062f\u0642\u064a\u0642 \u064a\u064f\u062e\u0628\u0631\u0643 \u0645\u062a\u0649 \u062a\u064f\u0631\u0633\u0644\u060c \u0648\u0645\u0627\u0630\u0627 \u062a\u0643\u062a\u0628\u060c \u0648\u0644\u0645\u0646 \u062a\u064f\u0631\u0633\u0644.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u062a\u0635\u0645\u064a\u0645 <a href=\"https:\/\/epushagency.eg\/ar\/%d8%a7%d8%b1%d8%b3%d8%a7%d9%84-%d8%b1%d8%b3%d8%a7%d8%a6%d9%84-sms-%d8%a8%d8%a7%d8%b3%d9%85-%d8%b4%d8%b1%d9%83%d8%aa%d9%83\/\" target=\"_blank\" rel=\"noopener\">\u0645\u0648\u0642\u0639 \u0625\u0631\u0633\u0627\u0644 \u0631\u0633\u0627\u0626\u0644 sms \u0628\u0627\u0633\u0645 \u0634\u0631\u0643\u062a\u0643<\/a> \u0645\u064f\u0635\u0645\u0645 \u0644\u062a\u062d\u0648\u064a\u0644 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0625\u0644\u0649 \u0645\u0634\u062a\u0631\u064a\u0646 \u0641\u0639\u0644\u064a\u064a\u0646.\u00a0<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u0641\u0633\u0648\u0627\u0621 \u0643\u0646\u062a \u062a\u0637\u0644\u0642 <a href=\"https:\/\/epushagency.eg\/ar\/%d9%81%d9%83%d8%b1%d8%a9-%d8%aa%d8%b3%d9%88%d9%8a%d9%82-%d9%85%d9%86%d8%aa%d8%ac-%d8%ac%d8%af%d9%8a%d8%af-7-%d8%a3%d9%81%d9%83%d8%a7%d8%b1-%d9%85%d9%85%d9%8a%d8%b2%d8%a9\/\" target=\"_blank\" rel=\"noopener\">\u0641\u0643\u0631\u0629 \u062a\u0633\u0648\u064a\u0642 \u0645\u0646\u062a\u062c \u062c\u062f\u064a\u062f<\/a>&#8230; \u0623\u0648 \u062a\u064f\u0639\u064a\u062f \u0625\u062d\u064a\u0627\u0621 \u0639\u0644\u0627\u0645\u0629 \u0646\u0627\u0626\u0645\u0629&#8230;\u00a0 e_push \u0647\u064a \u0627\u0644\u0648\u0643\u0627\u0644\u0629 \u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0648\u0627\u0644\u0625\u0639\u0644\u0627\u0646 \u0627\u0644\u062a\u064a \u062a\u064f\u0639\u064a\u062f \u062a\u0639\u0631\u064a\u0641 &#8220;\u0627\u0644\u0646\u062a\u064a\u062c\u0629&#8221;.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u062a\u0648\u0627\u0635\u0644 \u0645\u0639\u0646\u0627 \u0627\u0644\u0622\u0646 \u2014 \u0648\u0634\u0627\u0647\u062f \u0643\u064a\u0641 \u064a\u062a\u062d\u0648\u0644 \u0635\u0646\u062f\u0648\u0642 \u0627\u0644\u0648\u0627\u0631\u062f \u0644\u062f\u064a\u0643 \u0625\u0644\u0649 \u0645\u0627\u0643\u064a\u0646\u0629 \u0645\u0628\u064a\u0639\u0627\u062a.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<h2><b>\u0623\u0633\u0626\u0644\u0629 \u0634\u0627\u0626\u0639\u0629\u00a0<\/b><\/h2>\n<h3><b>\u0647\u0644 \u064a\u0645\u0643\u0646 \u0644\u0640 &#8220;\u0627\u0646\u0648\u0627\u0639 \u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0648\u0627\u0644\u0627\u0639\u0644\u0627\u0646&#8221; \u0623\u0646 \u062a\u064f\u0646\u0642\u0630 \u0645\u0646\u062a\u062c\u064b\u0627 \u0641\u0627\u0634\u0644\u064b\u0627\u061f<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u0644\u0627\u060c \u064a\u064f\u0636\u062e\u0645 \u0627\u0644\u0625\u0639\u0644\u0627\u0646 \u0645\u0627 \u0647\u0648 \u0645\u0648\u062c\u0648\u062f&#8230; \u0644\u0627 \u064a\u064f\u0635\u0644\u062d\u0647\u060c \u0641\u0625\u0630\u0627 \u0643\u0627\u0646 \u0627\u0644\u0645\u0646\u062a\u062c \u0644\u0627 \u064a\u062d\u0644 \u0645\u0634\u0643\u0644\u0629 \u062d\u0642\u064a\u0642\u064a\u0629\u060c \u0641\u0643\u0644 \u0627\u0646\u0648\u0627\u0639 \u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0648\u0627\u0644\u0627\u0639\u0644\u0627\u0646 \u0633\u062a\u064f\u0633\u0631\u0651\u0639 \u0641\u0634\u0644\u0647 \u0641\u0642\u0637.<\/span><\/p>\n<h3><b>\u0645\u0627 \u0623\u063a\u0631\u0628 \u0645\u062b\u0627\u0644 \u0646\u0627\u062c\u062d \u0644\u0640 &#8220;\u0627\u0646\u0648\u0627\u0639 \u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0648\u0627\u0644\u0627\u0639\u0644\u0627\u0646&#8221; \u063a\u064a\u0631 \u0627\u0644\u062a\u0642\u0644\u064a\u062f\u064a\u0629 \u0641\u064a \u0645\u0635\u0631\u061f<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u062d\u0645\u0644\u0629 &#8220;\u0641\u0631\u064a\u0634&#8221; \u0627\u0644\u062a\u064a \u0648\u0632\u0651\u0639\u062a \u0645\u0646\u0627\u062f\u064a\u0644 \u0645\u0643\u062a\u0648\u0628 \u0639\u0644\u064a\u0647\u0627 &#8220;\u0644\u0648 \u0634\u0639\u0631\u062a \u0628\u0627\u0644\u0625\u062d\u0631\u0627\u062c&#8230; \u0627\u0645\u0633\u062d \u0648\u062c\u0647\u0643 \u0648\u0627\u0628\u062f\u0623 \u0645\u0646 \u062c\u062f\u064a\u062f&#8221; \u2014 \u0648\u0643\u0627\u0646\u062a \u0645\u064f\u0645\u0648\u0647\u0629 \u0643\u0625\u0639\u0644\u0627\u0646 \u0646\u0641\u0633\u064a\u060c \u0644\u0643\u0646\u0647\u0627 \u0641\u064a \u0627\u0644\u062d\u0642\u064a\u0642\u0629 \u0644\u0634\u0631\u0643\u0629 \u0645\u0646\u0627\u062f\u064a\u0644.<\/span><\/p>\n<h3><b>\u0643\u064a\u0641 \u0623\u0642\u064a\u0633 \u0646\u062c\u0627\u062d &#8220;\u0627\u0646\u0648\u0627\u0639 \u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0648\u0627\u0644\u0627\u0639\u0644\u0627\u0646&#8221; \u0628\u062f\u0648\u0646 \u0623\u0631\u0642\u0627\u0645 \u0645\u0628\u064a\u0639\u0627\u062a\u061f<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u0642\u0650\u0633 &#8220;\u0639\u062f\u062f \u0627\u0644\u0645\u0631\u0627\u062a \u0627\u0644\u062a\u064a \u0630\u064f\u0643\u0631\u062a \u0641\u064a\u0647\u0627 \u0639\u0644\u0627\u0645\u062a\u0643 \u0628\u062f\u0648\u0646 \u0623\u0646 \u062a\u062f\u0641\u0639&#8221; \u2014 \u0647\u0630\u0627 \u0647\u0648 \u0645\u0624\u0634\u0631 \u0627\u0644\u0648\u0639\u064a \u0627\u0644\u062d\u0642\u064a\u0642\u064a\u060c \u0648\u0623\u062f\u0648\u0627\u062a \u0645\u062b\u0644 Brand24 \u0623\u0648 Mention \u062a\u064f\u0633\u0627\u0639\u062f\u0643.<\/span><\/p>\n<h3><b>\u0647\u0644 <\/b><b>SMS<\/b><b> \u062c\u0632\u0621 \u0645\u0646 &#8220;\u0627\u0646\u0648\u0627\u0639 \u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0648\u0627\u0644\u0627\u0639\u0644\u0627\u0646&#8221; \u0627\u0644\u062d\u062f\u064a\u062b\u0629\u061f<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u0646\u0639\u0645 \u2014 \u0628\u0644 \u0647\u0648 \u0627\u0644\u0623\u0642\u0648\u0649 \u0641\u064a &#8220;\u0627\u0644\u0644\u062d\u0638\u0627\u062a \u0627\u0644\u062d\u0631\u062c\u0629&#8221;\u060c \u062d\u064a\u062b \u062a\u0642\u0631\u0623 98% \u0645\u0646 \u0631\u0633\u0627\u0626\u0644 SMS \u062e\u0644\u0627\u0644 3 \u062f\u0642\u0627\u0626\u0642\u060c \u0648\u0627\u0644\u0623\u0647\u0645: \u0623\u0646 \u062a\u064f\u0631\u0633\u0644\u0647\u0627 \u0628\u0627\u0633\u0645 \u0634\u0631\u0643\u062a\u0643&#8230; \u0644\u0627 \u0643\u0631\u0642\u0645 \u0639\u0634\u0648\u0627\u0626\u064a.<\/span><\/p>\n<h3><b>\u0645\u0627 \u0647\u0648 \u0623\u0643\u062b\u0631 \u0646\u0648\u0639 \u0645\u0646 \u0627\u0646\u0648\u0627\u0639 \u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0648\u0627\u0644\u0627\u0639\u0644\u0627\u0646 \u0641\u0639\u0627\u0644\u064a\u0629 \u0645\u0646 \u062d\u064a\u062b \u0627\u0644\u062a\u0643\u0644\u0641\u0629 \u0644\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u0646\u0627\u0634\u0626\u0629 \u0630\u0627\u062a \u0627\u0644\u0645\u064a\u0632\u0627\u0646\u064a\u0629 \u0627\u0644\u0645\u062d\u062f\u0648\u062f\u0629\u061f<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u0628\u062f\u0648\u0646 \u0634\u0643\u060c \u0627\u0631\u0633\u0627\u0644 \u0631\u0633\u0627\u0626\u0644 sms \u0636\u0645\u0646 \u062d\u0645\u0644\u0627\u062a \u0645\u064f\u0648\u062c\u0647\u0629 (\u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0639\u0645\u0644\u0627\u0621 \u0645\u062d\u062a\u0645\u0644\u064a\u0646 \u0633\u0628\u0642 \u0623\u0646 \u062a\u0641\u0627\u0639\u0644\u0648\u0627 \u0645\u0639\u0643) \u0647\u0648 \u0627\u0644\u0623\u0641\u0636\u0644\u060c \u062a\u0643\u0644\u0641\u062a\u0647 \u0645\u0646\u062e\u0641\u0636\u0629 \u062c\u062f\u064b\u0627 \u0645\u0642\u0627\u0631\u0646\u0629 \u0628\u0627\u0644\u0642\u0646\u0648\u0627\u062a \u0627\u0644\u0623\u062e\u0631\u0649\u060c \u0648\u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u062d\u0648\u064a\u0644 \u0641\u064a\u0647 \u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u0635\u0644 \u0625\u0644\u0649 45%\u060c \u062e\u0627\u0635\u0629 \u0625\u0630\u0627 \u0635\u0645\u0645\u062a\u0647 \u0628\u0639\u0631\u0636 \u0630\u0648 \u0642\u064a\u0645\u0629 \u0645\u062d\u062f\u0648\u062f\u0629 \u0632\u0645\u0646\u064a\u064b\u0627.<\/span><\/p>\n<h3><b>\u0643\u064a\u0641 \u0623\u0637\u0648\u0631 \u0641\u0643\u0631\u0629 \u062a\u0633\u0648\u064a\u0642 \u0645\u0646\u062a\u062c \u062c\u062f\u064a\u062f \u0644\u0636\u0645\u0627\u0646 \u0623\u0646\u0647 \u0644\u0646 \u064a\u0636\u064a\u0639 \u0628\u064a\u0646 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u0645\u0648\u062c\u0648\u062f\u0629\u061f<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u0627\u0644\u0645\u0641\u062a\u0627\u062d \u0647\u0648 &#8220;\u0627\u0644\u062a\u0633\u064a\u064a\u0633&#8221; (Polarization) \u0648\u0644\u064a\u0633 &#8220;\u0627\u0644\u0625\u0631\u0636\u0627\u0621\u060c<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0644\u0627 \u062a\u062d\u0627\u0648\u0644 \u0625\u0628\u0647\u0627\u0631 \u0627\u0644\u062c\u0645\u064a\u0639.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0631\u0643\u0632 \u0639\u0644\u0649 \u0634\u0631\u064a\u062d\u0629 \u0645\u062d\u062f\u062f\u0629 \u062c\u062f\u064b\u0627.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0627\u0628\u0646\u0650 \u0631\u0633\u0627\u0644\u0629 \u062c\u0631\u064a\u0626\u0629 \u062a\u062c\u0639\u0644\u0647\u0645 \u064a\u0639\u0634\u0642\u0648\u0646 \u0627\u0644\u0645\u0646\u062a\u062c\u060c \u062d\u062a\u0649 \u0644\u0648 \u062c\u0639\u0644\u062a \u0641\u0626\u0629 \u0623\u062e\u0631\u0649 \u0644\u0627 \u062a\u062a\u062d\u0645\u0633 \u0644\u0647.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u064a\u062e\u0644\u0642 \u0647\u0630\u0627 \u0647\u0648\u064a\u0629 \u0642\u0648\u064a\u0629 \u0648\u062f\u0641\u0627\u0639\u064a\u064a\u0646 \u0639\u0646 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 (Brand Advocates).<\/span><\/p>\n<h3><b>\u0645\u0627 \u0647\u0648 \u0627\u0644\u062a\u0643\u062a\u064a\u0643 \u0627\u0644\u0623\u0643\u062b\u0631 \u063a\u0645\u0648\u0636\u064b\u0627 \u0641\u064a \u0627\u0646\u0648\u0627\u0639 \u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0648\u0627\u0644\u0627\u0639\u0644\u0627\u0646 \u0627\u0644\u0631\u0642\u0645\u064a\u0629 \u0627\u0644\u0630\u064a \u0644\u0627 \u064a\u0633\u062a\u062e\u062f\u0645\u0647 \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u0648\u0646 \u0628\u0639\u062f\u061f<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u0627\u0644\u0627\u0633\u062a\u0647\u062f\u0627\u0641 \u0627\u0644\u0639\u0643\u0633\u064a \u0644\u0644\u062c\u0645\u0627\u0647\u064a\u0631 \u0627\u0644\u0645\u062a\u0634\u0627\u0628\u0647\u0629&#8221; (Lookalike Audiences Exclusion)\u060c \u0628\u062f\u0644\u064b\u0627 \u0645\u0646 \u0627\u0633\u062a\u0647\u062f\u0627\u0641 \u062c\u0645\u0627\u0647\u064a\u0631 \u062a\u0634\u0628\u0647 \u0639\u0645\u0644\u0627\u0626\u0643 \u0627\u0644\u062d\u0627\u0644\u064a\u064a\u0646\u060c \u0642\u0645 \u0628\u0627\u0633\u062a\u0628\u0639\u0627\u062f\u0647\u0645 \u0645\u0646 \u062d\u0645\u0644\u0627\u062a\u0643 \u0648\u0627\u0633\u062a\u0647\u062f\u0641 \u0627\u0644\u062c\u0645\u0627\u0647\u064a\u0631 \u0627\u0644\u062c\u062f\u064a\u062f\u0629 \u0627\u0644\u062a\u064a \u062a\u0634\u0628\u0647 \u0639\u0645\u0644\u0627\u0626\u0643 \u0627\u0644\u0623\u0643\u062b\u0631 \u0631\u0628\u062d\u064a\u0629 \u0648\u0644\u064a\u0633 \u0643\u0644 \u0639\u0645\u0644\u0627\u0626\u0643.<\/span><\/p>\n<h3><b>\u0643\u064a\u0641 \u0623\u0642\u064a\u0651\u0645 \u0646\u062c\u0627\u062d \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0627\u0646\u0648\u0627\u0639 \u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0648\u0627\u0644\u0627\u0639\u0644\u0627\u0646 \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u064a \u062e\u0627\u0631\u062c \u0623\u0631\u0642\u0627\u0645 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0627\u0644\u0645\u0628\u0627\u0634\u0631\u0629\u061f<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u062a\u062a\u0628\u0639 \u0645\u0642\u0627\u064a\u064a\u0633 &#8220;\u0627\u0644\u062a\u0623\u062b\u064a\u0631 \u0627\u0644\u0645\u062a\u0648\u0633\u0637&#8221; (Mid-Funnel Metrics) \u0645\u062b\u0644:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0645\u0639\u062f\u0644 \u0632\u064a\u0627\u062f\u0629 \u0639\u0645\u0644\u064a\u0627\u062a \u0627\u0644\u0628\u062d\u062b \u0639\u0646 \u0627\u0633\u0645 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 (Branded Search Lift)\u060c \u062c\u0648\u062f\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u064a\u0646 (Lead Quality Score)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0645\u0639\u062f\u0644 \u0627\u0644\u0645\u0634\u0627\u0631\u0643\u0629 \u0627\u0644\u0639\u0636\u0648\u064a\u0629 (Organic Engagement Rate) \u0639\u0644\u0649 \u0648\u0633\u0627\u0626\u0644 \u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0628\u0639\u062f \u0627\u0644\u062d\u0645\u0644\u0629\u060c \u0647\u0630\u0647 \u0627\u0644\u0645\u0624\u0634\u0631\u0627\u062a \u062a\u062e\u0628\u0631\u0643 \u0639\u0646 \u0635\u062d\u0629 \u0627\u0644\u062d\u0645\u0644\u0629 \u0639\u0644\u0649 \u0627\u0644\u0645\u062f\u0649 \u0627\u0644\u0637\u0648\u064a\u0644.<\/span><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>\u0647\u0644 \u062a\u0639\u0644\u0645 \u0623\u0646 \u0643\u0644 \u0625\u0639\u0644\u0627\u0646 \u062a\u0631\u0627\u0647 \u0644\u064a\u0633 \u0635\u062f\u0641\u0629\u060c \u0628\u0644 \u062e\u0637\u0629 \u062f\u0642\u064a\u0642\u0629 \u062a\u062e\u0627\u0637\u0628 \u0639\u0642\u0644\u0643 \u0627\u0644\u0628\u0627\u0637\u0646 \u0648\u062a\u0648\u062c\u0651\u0647 \u0642\u0631\u0627\u0631\u0627\u062a\u0643\u061f \u0647\u0630\u0627 \u0647\u0648 \u0639\u0627\u0644\u0645 \u0627\u0646\u0648\u0627\u0639 \u0627\u0644\u062f\u0639\u0627\u064a\u0629 \u0648\u0627\u0644\u0627\u0639\u0644\u0627\u0646 \u062d\u064a\u062b \u062a\u064f\u0628\u0627\u0639 \u0627\u0644\u0623\u0641\u0643\u0627\u0631 \u0642\u0628\u0644 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a. \u0641\u064a \u0639\u0627\u0644\u0645 \u062a\u064f\u0646\u0641\u0642 \u0641\u064a\u0647 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0623\u0643\u062b\u0631 \u0645\u0646 700 \u0645\u0644\u064a\u0627\u0631 \u062f\u0648\u0644\u0627\u0631 \u0633\u0646\u0648\u064a\u064b\u0627 \u0639\u0644\u0649 \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a\u060c \u064a\u0638\u0644 \u0627\u0644\u0633\u0624\u0627\u0644 \u0627\u0644\u0623\u0647\u0645: \u0644\u0645\u0627\u0630\u0627 \u062a\u0646\u062c\u062d \u062d\u0645\u0644\u0627\u062a \u0642\u0644\u064a\u0644\u0629 \u0628\u064a\u0646\u0645\u0627 \u062a\u063a\u0631\u0642 \u0627\u0644\u0628\u0642\u064a\u0629 \u0641\u064a \u0627\u0644\u0636\u0648\u0636\u0627\u0621\u061f \u0648\u0627\u0644\u0633\u0631 \u0647\u0648 \u0627\u0644\u0641\u0647\u0645 [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":4341,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[24],"tags":[],"class_list":["post-4340","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-24"],"acf":{"photo_gallery":{"gallery":[[]]}},"_links":{"self":[{"href":"https:\/\/epushagency.eg\/ar\/wp-json\/wp\/v2\/posts\/4340","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/epushagency.eg\/ar\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/epushagency.eg\/ar\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/epushagency.eg\/ar\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/epushagency.eg\/ar\/wp-json\/wp\/v2\/comments?post=4340"}],"version-history":[{"count":5,"href":"https:\/\/epushagency.eg\/ar\/wp-json\/wp\/v2\/posts\/4340\/revisions"}],"predecessor-version":[{"id":5757,"href":"https:\/\/epushagency.eg\/ar\/wp-json\/wp\/v2\/posts\/4340\/revisions\/5757"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/epushagency.eg\/ar\/wp-json\/wp\/v2\/media\/4341"}],"wp:attachment":[{"href":"https:\/\/epushagency.eg\/ar\/wp-json\/wp\/v2\/media?parent=4340"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/epushagency.eg\/ar\/wp-json\/wp\/v2\/categories?post=4340"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/epushagency.eg\/ar\/wp-json\/wp\/v2\/tags?post=4340"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}